Viddsee is a video entertainment platform that drives distribution and marketing of short premium content, founded by engineer-filmmaking duo Ho Jia Jian and Derek Tan.[1]
The company headquarters is in Blk71 in Ayer Rajah Industrial Estate in Singapore,[2] with offices in Malaysia and Indonesia. Its main markets are the Philippines, Malaysia, Singapore and Indonesia.
History
Viddsee started as a curation platform for short films,[3] focusing on discovery and delivery of short films that are marketed to audiences across web, mobile and app platforms.[4]
As it grew its content library, Viddsee grew its filmmaker community through partnerships with international and regional film festivals.[5] It focused on empowering filmmakers and bringing value back to its filmmaker community, such as through its partnership with Nikon.[6]
Content and distribution partnerships with publishers, TV networks and distributors helped increase the visibility of the content across platforms, such as with Yahoo!,[7] Discovery Networks,[8] Lifetime Asia [9] and roKKi for inflight streaming on AirAsia
.[10]
It also has a partnership with Singapore's Info-Communications Media Development Authority (IMDA)[11] to promote Singaporean short films, with the support of the Singapore Film Commission.
It held its first offline event in 2016 in Indonesia, the Viddsee Juree Awards, to celebrate and support filmmakers and film communities in Asia.[12] The 2017 edition was held in the Philippines.[13]
As part of its commercialisation bid, Viddsee announced its venture into original content creation with launch of Viddsee Studios, headed by executive producer Kenny Tan.[14]
Five original web series are slated for 2018, through a separate partnership with IMDA.[15]
Viddsee Originals
The 2018 slate of Viddsee Originals are a short film anthology, three social documentary series, a coming-of-age comedy-drama, a web series about a taxi driver and a dramatic thriller series about cyberbullying.
The ten Singaporean filmmakers in this slate of content are Ellie Ngim, Michael Tay, JD Chua, Rifyal Giffari, Sabrina Poon, Christine Seow, Ng Yiqin, Eileen Chong, Jacky Lee and Don Aravind.[16]
Platform
Viddsee is available on the web, mobile web, iOS and Android available on the Apple App Store, the Google Play Store.
It has channels from the following film-based organisations and groups: Iran: Untold Stories, The Okinawa Film Office, Our Better World, The Asian Film Archive, Singapore's National Arts Council, Hong Kong Digital Entertainment Association, and the CILECT Asia-Pacific Association (CAPA).[citation needed]