"Talk That Talk" is a song recorded by South Korean girl group Twice. It was released on August 26, 2022, by JYP Entertainment and Republic Records as the lead single of the group's eleventh extended play, Between 1&2. It is a pop, bubblegum pop and dance-pop song that incorporates "lush" synths and 80snewtro-inspired production, composed by longtime collaborator Woo Min Lee "collapsedone" and Like (Mrch). Written by Danke, it revolves around a protagonist encouraging the other person to share everything on their mind.
"Talk That Talk" received generally favorable reviews from critics for its mature, bubblegum, and retro production. The track peaked at number 20 on the Circle Digital Chart, at number 18 on the Billboard Global 200, and in the top-ten in numerous countries, including Japan, New Zealand, Hong Kong, Taiwan, Malaysia, Singapore, the Philippines and Vietnam. To promote the single, the group performed it on MTV's show Fresh Out Live and on South Korean music programs such as Music Bank, Show! Music Core, and Inkigayo.
Release and promotion
On July 13, 2022, Twice announced they would release their eleventh EP, Between 1&2, on August 26. On July 26, the track list was released, revealing "Talk That Talk" as the lead single.[4][5] On August 9, the group released a concept video along with a snippet of the single on TikTok.[6] The EP was released on August 26, along with a music video for "Talk That Talk".[7] The group held a livestream on the afternoon of August 26 to communicate with fans. Additionally, Twice performed "Talk That Talk" on the MTV show Fresh Out Live on the same day.[8] This was followed by performances on KBS 2TVMusic Bank, MBCShow! Music Core and SBSInkigayo to promote the song.[9]Jihyo was not present during the first week of promotion after she tested positive for COVID-19.[10]
Composition
"Talk That Talk" was composed by Lee Woo-min "Collapsedone", who previously co-composed some of Twice's singles, such as "Knock Knock" and "The Feels". The lyrics, written by the lyricist team Danke, are about "trying to get the other person to say everything on their mind", which relates to the theme of the music video, where Twice undertakes a mission to make their fandom, Once, say "I love you" to Twice.[11][12] It is a pop, bubblegum pop and dance-pop track that incorporate 80s newtro-inspired sound and "lush" synths production. The song starts with a melody similar to "TT," while the rest of the song "dive[s] into an exciting future with dizzying speed, culminating in a captivating chorus."[1][2][3] In terms of musical notation, the song is written in the key of E-flat minor with a tempo of 120 beats per minute.[13] Member Dahyun described it as an "addictive" retro pop song "that reminds you of the year 2000".[11]Jeongyeon noted that the song's concept is Y2K, and the track embodies the retro concept.[11]
Reception
Tanu I. Raj of NME describing it as a quintessential representation of Twice 's evolution. The retro-pop lead single transitions swiftly from familiar riffs of their previous song "TT" to an exhilarating future, culminating in a captivating and seductive chorus.[1]Billboard's G.R. highlighted the song as one of the top K-Pop songs of 2022, praising its Y2K-themed video, fizzy production, and explosive chorus, nothing song's success further solidifies the group's reputation as masters of bubblegum pop.[2]Teen Vogue included the song in their year-end list, recognizing Twice's seven-year journey in the industry and their musical growth. "Talk That Talk" was highlighted for enhancing Twice's signature synth sounds with charisma and boldness, embodying their funky style. Additionally, the song reflects the group's diverse musical evolution, marking a departure from their earlier, more innocent image to reveal a more refined and confident image.[14] The single in 2023 received an nomination at Circle Chart Music Awards for the category Artist of the Year – Global Digital Music (August).[15]
On August 24 and 25, the group released two teasers for the music video of "Talk That Talk".[20][12] The next day, on August 26, "Talk That Talk" was released with an accompanying music video.[21][22]
A scene in the music video where Twice is dancing in an abstract Y2K-themed set.
The music video is about Twice looking for codes, on a mission to confess their love to their fandom, Once. The concept of the video is Y2K and features fragments of Y2K-themed images and styles.[11]
One of the scenes of the music video shows Chaeyoung running with a sledgehammer and then turning to Nayeon swinging the sledgehammer into the screen of cats. This particular scene is a parody of Apple's famous 1984 commercial.
^Park, Dong-jae (August 25, 2022). "트와이스 티저, 신곡 'Talk that Talk(톡댓톡)' 뮤비..컴백 기대감 최고조" [TWICE teaser, new song 'Talk that Talk' MV... Highest expectation for comeback]. Break News. Retrieved August 26, 2022.
^Kim, Kim Seon-woo (September 2, 2022). "'컴백' 트와이스 "7년간 받은 사랑, 더 큰 보답할 것"" [Comeback' Twice "The love I received over the past 7 years, I will repay you even more"]. Entertainment News. Archived from the original on September 5, 2022. Retrieved September 5, 2022.
^ abJi, Min-kyung (August 25, 2022). "트와이스, 신곡 'Talk that Talk' MV 티저 추가 공개..강렬 중독성" [Twice, new song 'Talk that Talk' MV teaser additionally released... Intensely addictive]. Osen. Archived from the original on August 26, 2022. Retrieved August 26, 2022.
^Lee, Deok-haeng (August 24, 2022). "트와이스, 'Talk that Talk' MV 티저 최초 공개" [Twice unveils 'Talk that Talk' MV teaser for the first time]. newsis. Archived from the original on August 24, 2022. Retrieved August 26, 2022.