It is located in the Puster Valley on the Drava River, on Italy's border with Austria. It hosts Italy’s International Snow Sculpture Festival each year.[3]
The emblem shows an argent tower with the Ghibelline merlon on two levels, with the
portal and the portcullis; above the door a coat of arms showing the head of a Moor, crowned with an or diadem on azure. The tower has settled on vert countryside and gules. This kind of representation points out that the site was once under the rule of the Bishops of Freising owners of a large area in the region from 769 to 1803. The coat of arms was granted by King Albert I of Germany in 1303.[5]
Linguistic distribution
According to the 2011 census, 85.06% of the population spoke German, 14.64% Italian and 0.30% Ladin as their first language.[6]
^Martin Bitschnau; Hannes Obermair (2009). Tiroler Urkundenbuch, II. Abteilung: Die Urkunden zur Geschichte des Inn-, Eisack- und Pustertals. Vol. 1: Bis zum Jahr 1140. Innsbruck: Universitätsverlag Wagner. pp. 30–1 no. 50. ISBN978-3-7030-0469-8.