Best was established in 1987.[2] The target audience of the magazine is working-class women age between 44 and 60.[3]
On 8 August 2016 Siobhan Wykes became the executive editor of the magazine, replacing Jenny Vereker in the post.[4] Jackie Hatton was among the former editors.[5] She was named the editor of Best in January 2010, replacing Jane Ennis in the post.[6] From 2005 to 2009 the editor was Michelle Hather.[7]
Best sold 296,971 copies in the first half of 2009.[6] During the first half of 2010, the magazine had a circulation of 302,309 copies.[8]