Channel 13 began as K13VS in 1992; it was affiliated with the Main Street TV network and was the first new TV venture in St. Cloud since KXLI channel 41 started in 1982.[2] While it also aired several local shows, it was hindered by a lack of visibility on cable systems.[3] By 1994, the station was purchasing time on a local cable channel to make its weekday evening shows, including a local newscast available to cable homes.[4]
StarCom sold three radio stations to Regent Broadcasting in 2000 so it could purchase and develop channel 13, which had become WCMN-LP in 1996.[5] It returned to the air on August 20, 2001, airing All News Channel with local inserts.[6] When ANC folded in 2002, the station switched to America One and then The Sportsman Channel.[7]
On January 4, 2022, the station filed a license to cover application for digital facilities,[8] stating that it is broadcasting in the ATSC 3.0 format, making it the first such station in Minnesota. It had operated in analog on VHF channel 13 until the FCC-mandated shutdown of analog LPTV stations on July 13, 2021, and did not construct an ATSC 1.0 facility.[9] The station was licensed for digital operation effective September 21, 2022, changing its call sign to WCMN-LD.