Peter Rabbit is an animated comedy children's television series for preschool children that debuted on the Nick Jr. Channel on 14 December 2012, in the United States and on CBeebies and BBC One on 25 December 2012, in the United Kingdom.[3][4] It is based on the character of the same name from Beatrix Potter's children’s books. The series debuted on American TV and iTunes on 14 December 2012, with the pilot episode debuting as a Christmas holiday special, titled Peter Rabbit's Christmas Tale. The show became a regular series on 19 February 2013, in the USA.[5] The first official DVD of Peter Rabbit was released on 28 May 2013, as a Walmart exclusive. It contains the programme's first eight episodes on a single disc.[6] On 11 October 2013, Nickelodeon ordered a second series of 26 episodes.[7] In Wales, the series is known as Guto Gwningen and is dubbed into Welsh on S4C.
A springtime holiday special episode, titled Peter Rabbit's Springtime Tale (with the actual episode titled "The Tale of the Start of Spring"), aired on 29 March 2013, on iTunes in the USA.
Season 1 concluded on 7 October 2014. The programme ran for a total of two series before concluding on 6 May 2016. It was produced for Nickelodeon in the US by Brown Bag Films, Penguin Books and Silvergate Media.[8] The programme still airs reruns on CBeebies in the UK.
The series features and revolves around the titular character Peter Rabbit (voices of Colin DePaula and L. Parker Lucas in the US version and Charlie George, and Harry Henty in the UK version) and his younger cousin Benjamin Bunny (voice of Peter Steve Harris in the US version, and Jay Ruckley in the UK version), along with the new character of Lily Bobtail (voice of Michaela Dean in the US version, and Grace Lissenden and Imogen Bailey in the UK version).
The programme features educational goals that encourage preschoolers to learn problem-solving, interpersonal skills, being aware, self-efficacy, resilience, positive re-framing and fostering an interest in and respect for nature.
The programme follows Peter Rabbit as he overcomes obstacles, outwits predators and avoids danger. Peter wants to grow up to be just like his late father and carries his journal (a guide on how to be a good rabbit) on his adventures with his friends, cousin Benjamin Bunny and a new character Lily Bobtail, in the Lake District of northern England.[9]
Fifty six episodes of the series have been aired as of 2016. Except "Peter Rabbit's Christmas Tale", all episode titles begin with "The Tale of". The American dub did not follow this titling method in season 2.
Jeremy Fisher gets into trouble while composing a new piece; Peter accidentally loses Lily's pet ladybug.
Peter Rabbit airs in Canada on Treehouse TV.[22] In the United Kingdom, it airs on CBeebies and streaming services Netflix and Amazon Prime Video.
Distribution rights were held globally by Silvergate Media, except in North America and India, where Nickelodeon/Viacom Media Networks secured them under license.[23] The series was available for streaming on Paramount+ until being removed in June 2023.[24]
Home media releases in North America were handled by Paramount Home Entertainment.
The series was met with mostly positive reviews. "Peter Rabbit's Christmas Tale" (14 December, at 7 p.m. ET/PT), drew 3 million total viewers and ranked as the number-one program with K2-5 and K2-11 across all TV in its time period. It was also the top-rated and most-watched preschool telecast for the week, posting double and triple-digit gains over last year with K2-5 (6.7/891,000, +196%) and K2-11 (4.7/1.6 million, +22%); and A18-49 (.9/940,000, +73%), making it the week's top preschool telecast.
According to 'By The Numbers', Nickelodeon's brand-new animated series Peter Rabbit rose to the top of the charts, with its Tuesday, 19 February premiere, which delivered 1.7 million total viewers. The new CG-animated series was also basic cable's top telecast in its time period (12-12:30 p.m. ET/PT) with K2-5, A18-49, W18-49 and total viewers, posting double-digit gains for the net with K2-5 (5.7/760,000, +21%), A18-49 (+47%), W18-49 (+43%) and total viewers (+31%).
CBeebies broadcasts of the programme have been equally successful with the broadcast on Christmas morning 2012 on BBC1 earning it the highest ratings on any channel in that timeslot.[citation needed]
At the 2014 Emmy Awards, the programme earned three daytime Emmys and scored another five nominations, earning the most nominations for an animated programme that year.[26]
P – Peter Rabbit – Series 1 Episode 0 – The Tale of Benjamin's Map