Drivers Edge Development is a NASCARdriver development program formed in a joint venture between Chevrolet, JR Motorsports and GMS Racing. The program aims to groom the next generation of racing superstars through a tiered competition pipeline coupled with comprehensive off-track education. Participants in the program have options to race in five types of developmental series with entries fielded by the two teams. The tiers include JRM’s regional late model team, GMS’s NASCAR Craftsman Truck Series teams, and JRM’s NASCAR Xfinity Series teams. Off the track, drivers have access to a host of programs focusing on their physical, mental and technical development with an emphasis on brand building and support for partner procurement and retention.[1]
