After coaching junior boys football at Gisborne Rookies at local level Keeping took up a role as assistant coach with the Calder Cannons in the TAC Cup.[1] From there he made his first foray into women's football, moving on to coach the Victorian Metro Youth Girls side as an assistant coach. He later also served at the VWFL Women's Academy.[2]
Keeping was appointed as the inaugural head coach of Carlton's AFL Women's side in June 2016.[1][4]
He coached the side to three wins and a draw from seven matches in the league's inaugural season in 2017.
After coaching the club to victory in its first match of the 2018 season, it was announced that Keeping had been admitted to hospital with an undisclosed illness. He was replaced in rounds 2 and 3 by assistant coach Nick Rutley, before Keeping returned to coaching in round 4.[5][6] He failed to secure a win in the club's final four matches of the season, instead coaching Carlton to a wooden spoon finish with two wins.[7] Keeping and the club parted ways by mutual agreement on 20 March, just two days after the home and away season's end.[8] He had coached the club to 12 matches across his two seasons.