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VH1 Italia
Country	Italy; Switzerland
Broadcast area	Italy
Headquarters	Italy
Programming
Language(s)	Italian
Picture format	576i (SDTV); 1080i (HDTV)
Ownership
Owner	Paramount Networks EMEAA
Sister channels	MTV; MTV Music; Comedy Central; Nickelodeon; Nick Jr.
History
Launched	1 July 2016; 8 years ago
Replaced	MTV Music (terrestrial television only)
Closed	7 January 2024; 11 months ago
Availability
Terrestrial
Mux TIMB 3	Channels 167 (SD)

VH1 Italia was a 24-hour music entertainment channel operated by Paramount Networks EMEAA which launched on 1 July 2016, replacing the Italian version of MTV Music which launched on 1 March 2011 on digital terrestrial television. VH1 Italia was available over-the-air across Italy.^[1]^[2]

The channel used the slogan 'Music 4 Life' on all online and on-air branding. The channel used the existing VH1 branding and idents from VH1's international creative campaign. The channel used a mix of domestic and non-domestic music videos and artists. Italian artists were used in segments in order to promote the new channel - VH1 Italia: Music 4 Life. The network retained the music video direction of the original VH1 format, never moving its focus towards the American channel's reality television focus.

The channel ceased broadcasting on 7 January 2024.^[3]^[4]

Logos

1st logo (2016-2018).
Final logo (2018-2024)

References

^ "VH1: Programmazione del nuovo canale TV dedicato alla musica sul digitale terreste". 9 July 2016. Archived from the original on 11 July 2016. Retrieved 2 August 2016.
^ "Itálie: Konec MTV Music, start VH1 Italia". July 2016. Archived from the original on 2016-08-10. Retrieved 2016-08-02.
^ "VH1 Italia zaprzestaje nadawania" [VH1 Italy ceases broadcasting]. SATKurier (in Polish). 2023-12-21. Archived from the original on 2023-12-24. Retrieved 2023-12-24.
^ "VH1 Italia ukončí vysílání". Parabola.cz (in Czech). 2023-12-21. Archived from the original on 2023-12-28. Retrieved 2023-12-28.