Kathleen Kennedy and Frank Marshall began development on a live-action adaptation of The BFG back in the 1990s, and various screenwriters were hired to work on the screenplay in the subsequent years. DreamWorks acquired the screen rights to Dahl's book in September 2011, and Marshall and Sam Mercer joined as producers, Mathison as screenwriter and Kennedy as executive producer. Spielberg was announced as director in April 2014, alongside his production company Amblin Entertainment as co-producer. Principal photography commenced in March 2015, marking Spielberg's first directorial film for Walt Disney Pictures, which co-financed the film.[8]
The BFG premiered at the Cannes Film Festival on May 14, 2016, and held its North American debut at the El Capitan Theater on June 21, 2016.[9] The film was released in the United States in Disney Digital 3D, RealD 3D, IMAX 3D,[10] and conventional theatrical formats on July 1, 2016, the same year of Dahl's centennial. It received positive reviews from critics, but was a box office disappointment, grossing $195 million against its $140 million budget.[11][12][13][14] It was the last film penned by Mathison before her death in 2015.
Plot
One night, Sophie, a smart and brave ten-year-old girl living in a London orphanage, catches sight of an elderly giant. The giant captures her and takes her to his residence in Giant Country. He tells Sophie that he took her so that she would never reveal the existence of giants to anyone. The giant creates a nightmare to prevent her from escaping, fearing she might be eaten by larger giants.
Sophie is nearly discovered by Fleshlumpeater, the leader of the man-eating giants, but the elderly giant drives Fleshlumpeater away with a foul vegetable known as the snozzcumber. She persuades the elderly giant to take her to Dream Country.
They accidentally awaken the other giants, and after Bloodbottler suggests they "frolic", they bully the friendly giant. A thunderstorm drives the man-eating giants into their cave, but Fleshlumpeater finds Sophie's blanket.
In Dream Country, Sophie and the friendly giant catch good and bad dreams. The giant reveals that his only name – besides "Runt", the other giants' nickname for him – is "the Big Friendly Giant", which leads Sophie to call him "BFG". She accompanies him to London for his nightly work: using his dream trumpet to spread good dreams to sleeping children. They return to Giant Country just as the other giants have departed to go eat the children worldwide. The BFG realizes that Sophie has lost her blanket, exposing her presence to the other giants, and leaves her outside her orphanage. Revealing that his last human companion liked to read, and even taught The BFG how to read, but sadly was discovered and eaten by the giants, he is unwilling to endanger Sophie and departs. Unafraid, Sophie jumps off her balcony hoping he will appear again to catch her, and he does.
They return to the BFG's workshop and the other giants barge in, hunting for Sophie. They destroy much of the BFG's work, but Sophie evades detection and the BFG drives them off with a hot iron. Sophie finds the home of the last human to live with the BFG, with a portrait of Queen Victoria among his belongings. This inspires her to devise a plan: to forge a nightmare for Elizabeth II, the Queen of the United Kingdom, about giants eating the children of England, the British Army fighting the giants, and Sophie appearing to her.
Sophie and the BFG go to Buckingham Palace and deliver the nightmare to the sleeping Queen. Upon waking, the Queen and members of her staff Mary and Mr Tibbs find Sophie on the windowsill. She introduces them to the BFG, explaining that the child-eating giants are real and must be stopped. At a large breakfast, the BFG shares his favourite drink, flatulence-inducing "frobscottle", and he and Sophie lead the Queen's soldiers to Giant Country.
The BFG plans to ambush the man-eating giants with a nightmare but has forgotten his dream trumpet. Sophie carries the nightmare herself into the midst of the giants and is confronted by Fleshlumpeater. She releases the nightmare which consumes the giants with guilt, except the Fleshlumpeater (who intercepts and destroys his), and they are caught by military helicopters. Carried away to an isolated island, the giants are left with only "snozzcumbers" seeds to plant.
Sophie gets adopted by Mary, comes to live in the Queen's palace, and awakens from a dream of the BFG, who returns to his life in Giant Country and writes the story of their adventure. She speaks to him whenever she feels lonely; at his home, the BFG hears her words and smiles.
Cast
Mark Rylance as the Big Friendly Giant (BFG), an elderly, benevolent 24-foot giant. He is called "Runt" by the other giants.[15]
Ruby Barnhill as Sophie, an orphan who befriends The BFG.[16] Dahl named her after his own mother, who was similarly caring and determined.
Jemaine Clement as The Fleshlumpeater, a 54-foot giant who is the de facto leader of the man-eating giants. He shows no regret for consuming children over the years.[17]
Rebecca Hall as Mary, Queen Elizabeth's maid and Sophie's adoptive mother.[17]
Bill Hader as the Bloodbottler, a disheveled 43-foot man-eating giant with cowlick hair who is Fleshlumpeater's advisor and the most intelligent of the group.[19]
Michael Adamthwaite as the Butcher Boy, an overweight, immature man-eating giant who is the youngest of the group. He collects cars and wears clothes made of circus tents.[17]
Daniel Bacon as the Bonecruncher, a dark-skinned, bald-headed man-eating giant. As the name suggests, he loves to crunch on the bones of his victims like candy. It's said he can be heard crunching bones for miles.[17]
Chris Gibbs as the Gizzardgulper, a burly, bearded 39-foot man-eating giant who wears a helmet and is the shortest of the group.[17]
Adam Godley as the Manhugger, a very tall and slim man-eating giant who wears a vest and shorts. He seems to be the laziest of them all.[17]
Paul Moniz de Sa as the Meatdripper, a well-groomed man-eating giant with Mohawk hair. He also is the most serious about hunting in the group, clearly more determined than the rest to find Sophie. He doesn't wear a shirt, and has red shorts.[17]
Jonathan Holmes as the Childchewer, a balding man-eating giant who is Meatdripper's best friend. He obviously enjoys human child the most out of the giants, and eats only children.[17]
Ólafur Darri Ólafsson as the Maidmasher, a small-headed man-eating giant. He has short thin hair, and as the name suggests, likes to mash maidens. Either with his teeth, hands or feet. It is never expanded on.[17]
Marilyn Norry as Mrs. Clonkers, the head of the orphanage where Sophie was living.
Matt Frewer, Chris Shields, and Geoffrey Wade as The Queen's Generals.
Adamthwaite, Bacon, Gibbs, Godley, Holmes, Moniz de Sa, and Ólafsson also make cameos as minor London characters where Adamthwaite appears as a Danish driver, Bacon, Godley, and Moniz de Sa appear as drunken louts, Holmes cameos as a pup landlord, Chris Gibbs appears as a late night walker, and Ólafsson appears as Queen Elizabeth II's cook.
John Emmet Tracy, William Samples, Andy Thompson, and Ruby Barnhill's father Paul Barnhill make cameos as the palace staff members.
Production
Development
Producers Frank Marshall and Kathleen Kennedy began development on a live-action adaptation of The BFG in 1991, and set the project up at Paramount Pictures.[20] Husband and wife screenwriters Robin Swicord and Nicholas Kazan wrote a screenplay adaptation in 1998, with Robin Williams in negotiations for the title role.[21][22][23] Williams attended a read-through, which according to Michael Siegel was "surprisingly disappointing".[24] Williams' trademark improvisational style clashed with the BFG's unique language.[24] Siegel elaborates, "He was sort of improvising on the jumbled language. And it was clunky. It was strangely not working. It was harder than it looks even for Robin. It didn't quite deliver."[24] By 2001, the script had been rewritten by Gwyn Lurie, and was greeted with positive feedback from the Dahl estate.[25]Terry Jones and Ed Solomon also attempted screenplay drafts.[24] While the screenplay lingered in development hell, Paramount subsequently lost the film rights and they reverted to the Dahl estate.[24]
In September 2011, DreamWorks[26] acquired the film rights to the book; Kennedy and Marshall were announced to produce, with screenwriter Melissa Mathison adapting the story.[26] Initially, John Madden was hired to direct; however, in April 2014, Steven Spielberg[27] was announced as the director, with Madden now listed as executive producer with producer Michael Siegel.[28] Kennedy had initially thought of Spielberg as director, but hesitated asking him until a more concrete screenplay was presentable.[29] Spielberg stated, "The BFG has enchanted families and their children for more than three decades. We are honoured that the Roald Dahl estate has entrusted us with this classic story."[30]Walden Media[3] agreed to co-produce and co-finance the film with DreamWorks and Amblin Entertainment in March 2015.[3] A month later, Walt Disney Studios[17]—which was under prior agreement to distribute the film through its Touchstone Pictures banner—also joined the production as a co-producer and co-financier, and shifted the film from a Touchstone release to a Walt Disney Pictures production instead.[1][2][27] Consequently, The BFG is the first Disney-branded film directed by Spielberg, though he has previously produced several films for the studio.[31] Similarly, as a result of the restructuring of Amblin Partners,[8] DreamWorks did not receive a marquee credit—placement of the studio's production logo on marketing materials and opening titles—and instead, DreamWorks' marquee credit shifted to Amblin.[32][33] The film is the second adaptation of the novel following the 1989 direct-to-television animated film. It is also Disney's first feature-length adaptation of a Roald Dahl work since Henry Selick'sJames and the Giant Peach (1996).
Casting
Mark Rylance was cast as the BFG in October 2014.[15] Spielberg had approached Rylance with the role during the filming of Bridge of Spies.[34][35] Spielberg was quoted as saying that "Mark Rylance is a transformational actor. I am excited and thrilled that Mark will be making this journey with us to Giant Country. Everything about his career so far is about making the courageous choice and I'm honoured he has chosen The BFG as his next big screen performance."[36][37] Rylance performed the character through motion capture, a process which he referred to as "liberating".[38] In mid-November 2014, it was revealed that a ten-year-old student of Lower Peover School, Ruby Barnhill, had auditioned for the film. She had to learn six pages of dialogue in preparation for a possible role as the orphan Sophie.[39] After a lengthy search, on December 16, Barnhill was cast in the role, about which she said, "I feel incredibly lucky and I'm so happy." Spielberg stated that they "have discovered a wonderful Sophie in Ruby Barnhill."[16]Bill Hader was set to star in the film in an unspecified role on March 27, 2015.[19] On April 13, 2015, the rest of the cast was announced, which included Penelope Wilton, Rebecca Hall, Jemaine Clement, Michael David Adamthwaite, Daniel Bacon, Chris Gibbs, Adam Godley, Jonathan Holmes, Paul Moniz de Sa, and Ólafur Ólafsson.[17]
Filming
Principal photography on the film began on March 23, 2015, in Vancouver[17][40] and concluded on June 12, 2015.[41]Weta Digital worked on the film's visual effects.[42] It was Mathison's last and sole posthumous film following her death on November 4, 2015.
John Williams composed and conducted the film's musical score, marking the twenty-seventh collaboration between Spielberg and Williams.[43] Williams was announced as the film's composer in March 2015.[44] During the process of writing the score, Williams compared the film to "a child's ballet where there are dances involved," elaborating, "The BFG tries to capture dreams with his net and does something that almost looks like a Ray Bolger or Fred Astaire dance; it is an amazingly musical and choreographic sequence which required the orchestra to do things that are more associated with musical films."[45] Williams found similarities with the scoring of Home Alone, admitting that writing music for The BFG "was really an opportunity to compose and orchestrate a little children's fantasy for orchestra."[46] The soundtrack was released by Walt Disney Records on July 1, 2016.[47]
Disney released a teaser trailer on December 9, 2015.[51] A second trailer was released on April 5, 2016.[52] A third trailer was released on May 16, 2016.[53] The film held its North American premiere at the El Capitan Theatre in Hollywood, California on June 21, 2016.[9] It was released in the United States on July 1, 2016.[54]Entertainment One distributed the film in the United Kingdom on July 22, 2016.[55]
The BFG grossed $55.5 million in North America and $139.7 million in other territories for a worldwide total of $195.2 million, against a production budget of $140 million.[7]
In the United States and Canada, The BFG opened alongside The Legend of Tarzan and The Purge: Election Year at 3,357 theaters, and was projected to gross $22–32 million in its opening weekend.[57][58] The film was notably vying for drawing family audiences with the studio's own Finding Dory.[6] It made $775,000 from its Thursday previews; however, the low figure was not surprising, given how family films tend to attract fewer audiences during late-night showings.[59][60][61] This was followed by a $7 million opening day (including previews) and a disappointing $18.6 million opening weekend, which Deadline Hollywood called "an awful start for this film which is estimated to cost $140 million".[62][63]Forbes noted that Steven Spielberg's films tend to have long runs, irrespective of their opening numbers. However, it also pointed out that the July 4th weekend proves to be a non-leggy release schedule and most films released during this time end up making only twice their holiday total over the course of their domestic theatrical run.[64]The New York Times called the opening figures "a colossal misfire".[65]
Due to the film's poor performance in North America, the film was considered a box office disappointment.[11][12][13][14]
As a result of its low opening numbers in North America, the film needed greater financial success in its international markets, as pointed out by David Hollis, Disney's distribution chief, saying, "we're going to be reliant in a lot of ways on international [audiences]".[65] Internationally—during its opening weekend—where the 4th of July weekend is not a holiday, the film opened to $3.9 million in its opening weekend from two markets, Australia and Russia.[66] In Australia, it opened to $2 million placing third while in Russia it debuted second with $1.9 million, which tops the entire runs of Charlie and the Chocolate Factory and War Horse. In the United Kingdom, where the book is more well known, it opened to $6.9 million.[67]
In China, the release was handled by Huaxia Film Distribution. While it benefitted from a robust marketing effort including Spielberg's presence in the country itself, it suffered from a three month long delay after its North American release. It had an estimated $13.8 million opening, debuting at second place behind Operation Mekong.[68][69] Many Chinese online reviews criticized Spielberg for making the film "too juvenile" for adults.[70]
The BFG is one of the lowest-grossing films of Spielberg's career, specifically in North America and, when accounting for inflation, one of the year's biggest flops, but The Hollywood Reporter noted that Disney would be able to withstand the losses due to the success of Captain America: Civil War and Finding Dory.[71] The site also highlighted that the financial losses for Disney could be $90–100 million based on theatrical returns alone.[72]
Critical response
On the review aggregator Rotten Tomatoes, the film has an approval rating of 74% based on 308 reviews and an average rating of 6.70/10. The site's critical consensus reads, "The BFG minimizes the darker elements of Roald Dahl's classic in favor of a resolutely good-natured, visually stunning, and largely successful family-friendly adventure."[73] On another aggregator, Metacritic, the film has a score of 66 out of 100 based on 47 critics, indicating "generally favorable reviews".[74] Audiences polled by CinemaScore gave the film an average grade of "A−" on an A+ to F scale.[75]
Justin Chang of Los Angeles Times called Rylance's performance a "brilliant amalgam of performance-capture technology and peerless screen presence."[76] Scott Mendelson of Forbes described the film as "a charming, intelligent, and witty little adventure movie with strong special effects work in the service of a most unassuming story."[77] Mendelson also commended the film's smaller scope in story, as well as Rylance and Barnhill's interaction.[77]Robbie Collin of The Daily Telegraph called the film "a significant technical accomplishment", adding that "the infinitesimally detailed motion-capture technology alone, which stretches Rylance’s human performance to gargantuan proportions, is river-straddling bounds beyond anything that’s come before it."[78] Critic Matt Zoller Seitz highly appreciated Spielberg's direction of the film, giving the film three and a half out of four stars. Seitz remarks, "I can imagine some adults finding the movie dull; 'Nothing happens', they'll say. 'And it's too nice.' But I can imagine other adults loving the film for helping them remember what it's like to be young enough to hide from a movie monster because he's big and weird-looking and then laugh because he's kind of silly..."[79]
Todd McCarthy of The Hollywood Reporter compared the film negatively to Spielberg's E.T. the Extra-Terrestrial, as a "conspicuously less captivating, magical and transporting experience than its classic forebear."[80] Peter Debruge of Variety, however, compared the film favorably to E.T., writing, "this splendid Steven Spielberg-directed adaptation makes it possible for audiences of all ages to wrap their heads around one of the unlikeliest friendships in cinema history, resulting in the sort of instant family classic “human beans” once relied upon Disney to deliver."[81]A. O. Scott of The New York Times praised the film's digital effects and visual style as "exquisite", though he felt that the film lacked the excitement found in Spielberg's previous fantasy films.[82]
Richard Brody of The New Yorker stating that it "plays like a forced march of fun, a mandatory strain of magic and a prescribed dose of poetry, like a movie ready-made for screening in classrooms when a teacher is absent." Brody, however, observes that "Spielberg is the BFG who's menaced by bigger and more monstrous giants who aren't interested in edifying their audiences but merely in consuming them—consuming the consumer, so to speak."[83]Richard Roeper of the Chicago Sun-Times called the film "technically impressive but listless and tedious... painfully cutesy, silly and gross rather than whimsical and funny." He thought that the film moved far too slowly and was missing a "sense of wonder and adventure", saying that he'd "rather see every one of Spielberg's previous films before having to sit through The BFG again".[84]