Seniority is a Pune (India) based retail company.[1] [2] Founded by Ayush Agrawal, [3] and Tapan Mishra, Seniority provides health and lifestyle products for senior citizens in India .[1] [2] [3]
Investment and Revenue
The company raised an early-stage investment of US$1 million in 2017 from RPG Ventures , the venture capital arm of the RPG Group .[4] The same group has invested US$6 million in Seniority till 2019.[5] [6] [7] [8] The company offers mobility aids , wellness products and lifestyle or leisure products [9] In 2017, the company reported a revenue of INR 1 crore per month. The company reported 500 percent growth in 2018.[10] [11] [12] [13] [14] [15] [16]
Partnerships and stores
Seniority has partnered with Ezymov, a wheelchair taxi and ambulance service in Mumbai .[2]
Store partnership at ReLiva Physiotherapy and Rehab[17]
Store Partnership at Veteran CovaiCare, Coimbatore [7]
Store Partnership with Ashiana Housing[16]
DISC – Design Innovations for Senior Care in partnership with Indian School of Design and Innovation[18]
Offline Store in Pune [19]
Offline Store in Chennai [6] [20]
Offline Store in Coimbatore [21]
Offline Store in Bhiwadi [22]
Awards and recognition
Limca Book of awards for the largest gathering of senior citizens doing yoga all at once at International Yoga Day[23] [24]
Indian E-Retail Award for Specialty E-Retailer of the Year[22]
References
^ a b Kumar, Bhaswar (2 March 2017). "Lifestyle for the aged: Harsh Goenka announces launch of seniority.in" . Business Standard India . Retrieved 13 July 2019 .
^ a b c "Old and Shopping- Business News" . www.businesstoday.in . 16 October 2017. Retrieved 13 July 2019 .
^ a b "Differentiation key for specialised e-tailers to grow: Panellists at VCCircle Summit" . VCCircle . 25 April 2019. Retrieved 13 July 2019 .
^ Mandavia, Megha (7 September 2017). "RPG Group ventures into senior care e-commerce, invests $1 million" . The Economic Times . Retrieved 31 August 2019 .
^ aparnamishra.06 (7 September 2017). "RPG Group Invests $1 Mn In Senior Citizens Ecommerce Portal - Seniority" . Inc42 Media . Retrieved 13 July 2019 . {{cite web }}
: CS1 maint: numeric names: authors list (link )
^ a b "Seniority mulls partner for pan-India sales" . The Hindu . 2 July 2019. ISSN 0971-751X . Retrieved 31 August 2019 .
^ a b Singal, Aastha (5 February 2019). "Exploring the Hidden Profitability by Serving the Elderly" . Entrepreneur . Retrieved 13 July 2019 .
^ "Pune: New e-commerce portal aims to cater to senior citizens" . The Indian Express . 9 May 2019. Retrieved 13 July 2019 .
^ "Seniority plans to raise funding for business expansion" . news.franchiseindia.com . 29 December 2018. Retrieved 13 July 2019 .
^ "Seniority has reported 500 % growth this year: Co-founder Ayush Agarwal" . The Economic Times . 22 October 2018. Retrieved 31 August 2019 .
^ "Seniority opens its first store in Pune" . www.retail4growth.com/ . Retrieved 13 July 2019 .
^ Mohan, AuthorB Krishna. "Seniority puts Hyderabad on radar for retail outlets" . Telangana Today . Retrieved 13 July 2019 .
^ Mandavia, Megha (7 September 2017). "RPG Group ventures into senior care e-commerce, invests $1 million" . The Economic Times . Retrieved 13 July 2019 .
^ "RPG's Seniority to launch private label products by this year" . The Financial Express . 22 March 2019. Retrieved 13 July 2019 .
^ www.ETRetail.com. "Seniority has reported 500 % growth this year: Co-founder Ayush Agarwal - ET Retail" . ETRetail.com . Retrieved 13 July 2019 .
^ a b Narayanan, Chitra (11 July 2019). "A golden opportunity in the silver space" . @businessline . Retrieved 13 July 2019 .
^ "Partners | ReLiva Physiotherapy & Rehab" . reliva.in . Retrieved 23 September 2023 .
^ Korukonda, Ravi (30 September 2018). "Seniority and the Indian School of Design and Innovation Collaborate to Inspire Design Innovations in Senior Care" . Start-Up Hyderabad . Retrieved 13 July 2019 .
^ "Seniority opens its first store in Pune" . Retail4Growth . Retrieved 31 August 2019 .
^ "Seniority opens fourth retail store in Chennai" . @businessline . 25 June 2019. Retrieved 31 August 2019 .
^ Revathy, L. N. (22 October 2018). "Seniority opens exclusive outlet in Coimbatore" . @businessline . Retrieved 31 August 2019 .
^ a b "नोर्थ इंडिया में पहले आउट लेट के साथ सीनियॉरिटी ने अपना विस्तार किया" . पत्रिका जगत . 7 June 2019. Retrieved 31 August 2019 .
^ www.ETHealthworld.com. " 'Empty Nest Syndrome' is becoming more prominent in India : Ayush Agrawal - ET HealthWorld" . ETHealthworld.com . Retrieved 13 July 2019 .
^ "Senior citizen's congregation on International Yoga Day gets into Limca Book of Records" . www.sakaltimes.com . Retrieved 13 July 2019 .