Kreiss is an American luxury furniture manufacturer, retailer and interior design firm based in Los Angeles.[1][2][3] Kreiss is known for pioneering The California look.[4][5]
History
Kreiss was founded in 1939 by Murray Kreiss and his two sons Norman and Howard.[6] The company began by importing ceramics from Japan.[7] Norman, along with his wife Eileen, expanded the company’s importing portfolio to include goods sourced from Spain, Hong Kong, China and Thailand in the early 1960s.[8][9]
In 1966, Kreiss opened its first showroom in West Hollywood.[5] In 1972, Kreiss started its first in-house manufacturing operations in Southern California and developed a furniture collection that later became known internationally as The California Look.[10] In 1976, Kreiss Design was founded by Michael Kreiss, the eldest son of Norman and Eileen and this expanded the company’s services to include interior design.[11]
In the early 1990s, Kreiss started offering its products all over the United States.[5] By the early 2000’s, the brand had more than 24 locations across North America.[5] The company briefly ceased operations in 2013 after the deaths of Norman and Michael the previous year.[7]
In 2014, the brand was purchased and relaunched by Michael’s eldest son Loren Kreiss, who had previously served as the company’s President and Lead Product Designer.[4] Loren is presently the company’s CEO & Creative Director.[12]
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