JustWatch

JustWatch

Developer(s)	JustWatch GmbH
Initial release	February 5, 2015; 9 years ago (2015-02-05)
Platform	Amazon Fire TV Android Android TV iOS Apple TV Web
Available in	36 languages
List of languages Arabic, Azerbaijani, Belorussian, Bosnian, Bulgarian, Catalan, Chinese, Croatian, Czech, English, Estonian, Finnish, French, German, Greek, Hebrew, Hungarian, Icelandic, Italian, Japanese, Korean, Latvian, Lithuanian, Macedonian, Maltese, Polish, Portuguese, Romanian, Russian, Slovakian, Spanish, Swahili, Swedish, Turkish, Ukrainian, Urdu
Type	Entertainment
License	Proprietary software, Freemium
Website	www.justwatch.com

JustWatch is a website that provides information on the availability of films and TV shows on various streaming platforms such as Netflix, Max, Disney+, Hulu, Peacock, Fandango at Home, Apple TV, and Amazon Prime Video, among others.^[1] It is also available as a mobile application and smart TV application.

JustWatch provides a search engine that allows users to discover which digital platforms host a particular movie or TV series. As of November 2023, JustWatch was available to users in 139 countries.^[2]

Features

JustWatch functions as a search engine by aggregating information about the online availability of films and TV series from video-on-demand streaming services. It aggregates information from more than 100 video content libraries, as well providing information about video resolution quality, pricing, and purchase or rental options.^[3] The website includes various filters for searching, including genre, price, release date, rating, and popularity. Users are also able to create lists of shows and movies and to share these lists with other users.^[4]

History

JustWatch GmbH is an international database company that is privately held and headquartered in Berlin, Germany. The company specializes in the online availability of movies and TV series. In addition to its user-facing website, the company also has an advertising-focused arm, JustWatch Media, that works with corporate clients, using data about what people watch that it gleans from user behavior to help entertainment companies tailor their marketing strategies.^[5][6] Its clients include Universal Pictures, Paramount Pictures, and Sony Pictures, among others.^[7]

Development of the website began in 2014, and it was launched in the U.S. and Germany in February 2015.^[6]

In 2018, the company received funding to improve databases within the European Union.^[8]

In December 2019, the company acquired a rival streaming aggregation service, GoWatchIt, from Plexus Entertainment.^[9] JustWatch also used the acquisition to open its first New York office.^[10]

In 2019, JustWatch had over 10 million users across 38 countries.^[9] By 2020, the company's streaming aggregation service was available in over 45 countries.^[11] By November 2023, it was available in 139 countries, and had over 40 million monthly users.^[2]

Founding

JustWatch was co-founded in 2014 by David Croyé, Cristoph Hoyer, Kevin Hiller, Dominik Raute, Ingke Weimert, and Michael Wilken.^[12]

In a company blog post from February 2017, Croyé described the group of co-founders as all having previously "worked in leading roles at successful international tech-startups in Berlin."^[13] Croyé, who currently holds the title of CEO at JustWatch GmbH, had previously worked as the chief marketing officer at kaufDA [de], a European location-based mobile coupon and promotion service, and the background of other co-founders included time at the adtech company Trademob and the streaming site MyVideo.^[6]

Startup capital for the website initially came from the founders themselves.^[6] Croyé in particular was able to reinvest funds he had obtained from the sale of kaufDA^[6] to Axel Springer, a European media company, in March 2011.^[14] Since 2015, the company has had at least one additional round of seed funding, with investors including venture capital groups CG Partners and STS Ventures.^[12]

External links

• JustWatch Website

References

1. Roettgers, Janko (2019-12-18). "Streaming Guide JustWatch Launches Apps for Apple TV, Fire TV and Android TV". Variety. Archived from the original on 2020-05-07. Retrieved 2021-01-04.
2. Spangler, Todd (2023-11-07). "'Friends' Shoots to Top of TV Streaming Charts Following Matthew Perry's Death". Variety. Archived from the original on 2023-11-07. Retrieved 2024-03-24.
3. St Leger, Henry (2020-06-16). "What is JustWatch? The TV streaming service guide explained". TechRadar. Archived from the original on 2024-01-14. Retrieved 2024-03-24.
4. Peterson, Jake (2023-11-28). "This App Makes It Easier to Keep Track of Everything on Your Watchlist". Lifehacker. Archived from the original on 2024-03-01. Retrieved 2024-03-24.
5. Ovide, Shira (2021-02-24). "This Website Is My Pandemic BFF". The New York Times. Archived from the original on 2021-02-24. Retrieved 2024-03-24.
6. Perez, Sarah (2015-02-05). "JustWatch Debuts A New Search Engine For Cord Cutters". TechCrunch. Archived from the original on 2024-03-18. Retrieved 2023-03-20.
7. "David Croye - JustWatch | Video Exchange Streaming Speaker". Video Exchange Streaming. 2021. Archived from the original on 2020-12-01. Retrieved 2024-03-17.
8. Schuster, Barbara (2018-09-10). "Creative Europe unterstützt Online Promotion für EU-Content". Blickpunkt:Film (in German). Retrieved 2023-03-20.
9. Perez, Sarah (2019-12-09). "Berlin-based streaming guide JustWatch acquires New York rival GoWatchIt". TechCrunch. Archived from the original on 2019-12-09. Retrieved 2024-03-24.
10. Roettgers, Janko (2019-12-09). "Streaming Guide JustWatch Acquires Video Search Engine GoWatchIt (EXCLUSIVE)". Variety. Archived from the original on 2019-12-09. Retrieved 2024-03-24.
11. Gartenberg, Chaim (2020-06-18). "In a streaming wars world, JustWatch has become an essential tool". The Verge. Archived from the original on 2020-06-18. Retrieved 2024-03-24.
12. "Just Watch Company Profile: Valuation, Funding & Investors". PitchBook. Archived from the original on 2024-03-24. Retrieved 2024-03-24.
13. Croyé, David (2017-02-05). "Building JustWatch, Part 1: A company culture that really works". JustWatch. Archived from the original on 2017-07-18. Retrieved 2024-03-17.
14. Butcher, Mike (2011-03-02). "Axel Springer acquires majority stake in kaufDa mobile coupons startup for $40 million". TechCrunch. Archived from the original on 2012-04-08. Retrieved 2024-03-24.