The Heartland Wrestling Association was started in 1996 by Les Thatcher and Brady Laber, in association with his wrestling school Main Event Pro Wrestling Camp, and held the first annual Brian Pillman Memorial Show in 1998.[2]
HWA aired a weekly TV program "Adrenaline" nationally on the Cincinnati, Ohio affiliate of The CW and America One television networks. As of early 2007, HWA has produced three online pay-per-view events: "CyberClash" from the HWA Arena in Evendale, Ohio, on March 17, 2006, "Road to Destiny" from the Dayton Gym Club in Dayton, Ohio on June 10, 2006, and "CyberClash 2.0" from the HWA Arena in Evendale, Ohio on March 10, 2007.
In August 2007, majority owner Cody Hawk left HWA, launching a new promotion called EGO Pro Wrestling. However, HWA continued running events. HWA produced new episodes of HWA Adrenaline through 2008.[8]
Starting in September 2008, HWA performed at The Sorg Opera House in Middletown, Ohio. After a brief hiatus from weekly shows HWA returned starting on May 31, 2011 at the Great Miami Event Center in Hamilton, Ohio on a weekly basis known as "Adrenaline" which was every Tuesday. In addition to these events HWA ran weekend events regularly in Norwood, Ohio and in Hamilton, Ohio respectively.
In Autumn 2014, then HWA owner, Brandon Charles announced operations were moving to Georgia in 2015. In June 2015, Heartland Wrestling Association was sold to wrestler and promoter, Philip Stamper.[9]