William C. Durant

William Crapo Durant
PekerjaanBisnis
Dikenal atasPendiri General Motors dan Chevrolet
Find a Grave: 4151 Modifica els identificadors a Wikidata

William Crapo "Billy" Durant (8 Desember 1861 – 18 Maret 1947) adalah pionir dari industri otomotif Amerika Serikat, pendiri dari General Motors dan Chevrolet yang membuat sistem perusahaan multi merek dengan berbagai jajaran kendaraan.

Biografi

William Durant lahir di Boston, Massachusetts, Amerika Serikat. Ia merupakan cucu dari gubernur Michigan saat itu Henry H. Crapo. William keluar dari SMA untuk bekerja di perusahaan milik kakeknya. Tahun 1885, ia berpartner dengan Josiah Dort mendirikan perusahaan Coldwater Road Cart Company. Ia mendirikan perusahaan Flint Road Cart Company tahun 1886, dan berhasil mengubah modal AS$2.000 menjadi AS$2 juta dengan penjualannya tersebar di seluruh dunia.[1]

Pada awalnya, Durant merupakan orang yang skeptis terhadap mobil, ia memandangnya sebagai benda yang bau, berisik, dan berbahaya, sampai-sampai ia tidak mengizinkan adiknya untuk mengendarai mobil. Tahun 1900 ada protes besar dari masyarakat Amerika mengenai regulasi pemerintah untuk mobil berbahan bakar bensin. Durant melihat aksi protes ini sebagai kesempatan untuk membuat suatu perusahaan mobil yang sukses dengan cara meningkatkan keamanan pada mesin. Ia pun membeli perusahaan otomotif lokal yang hendak bangkrut, Buick.[1]

Referensi

Pranala luar

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