NORAD Tracks Santa

Lambang NORAD Tracks Santa

NORAD Tracks Santa adalah acara Natal melacak posisi Sinterklas sejak keberangkatannya dari Kutub Utara pada Malam Natal dan membagi-bagikan hadiah kepada anak-anak di seluruh dunia. Acara tahunan ini diproduksi oleh Komando Pertahanan Ruang Angkasa Amerika Utara (NORAD) sejak tahun 1955.[1]

Acara ini dibuat untuk menjelaskan keberadaan Sinterklas kepada anak-anak seperti dilakukan oleh editorial berjudul Yes, Virginia, there is a Santa Claus di surat kabar The Sun.[2]

Sejarah

Iklan toko serba ada Sears tahun 1955 yang salah mencantumkan nomor telepon NORAD.

Acara ini berawal pada 24 Desember 1955 setelah toko serba ada Sears menerbitkan iklan di surat kabar Colorado Springs yang isinya mencantumkan nomor telepon Sinterklas dan memberi tahu anak-anak kalau mereka dapat meneleponnya. Namun iklan tersebut mencantumkan nomor telepon yang salah. Nomor telepon yang dicantumkan ternyata nomor telepon Komando Pertahanan Udara Benua (Continental Air Defense Command), disingkat CONAD di Colorado Springs. Kolonel Shoup yang bertugas malam itu memerintahkan stafnya untuk memberi tahu "lokasi Sinterklas" pada saat itu kepada semua anak-anak yang menelepon. Tradisi ini berlanjut bahkan setelah Komando Pertahanan Angkasa Luar Amerika Utara (NORAD) menggantikan fungsi CONAD pada tahun 1958.[3]

NORAD lalu mengandalkan sukarelawan untuk acara NORAD Tracks Santa.[4] Seorang sukarelawan menjawab sekitar 40 panggilan telepon per jam. Tim sukarelawan menjawab lebih dari 12.000 surat elektronik dan 70.000 panggilan telepon dari dua ratus negara dan teritori. Sebagian besar dari pertanyaan datang antara pukul 02.00 dini hari tanggal 24 Desember hingga 25 Desember pukul 03.00 dini hari MST.[3][4] Sejak Desember 2007, Google Analytics dipakai untuk menganalisis lalu lintas di situs web NORAD Tracks Santa. Sebagai hasilnya, jumlah sukarelawan, peralatan telepon, dan komputer pada Malam Natal.[5] Sukarelawan yang bekerja diambil dari personel militer NORAD dan warga sipil.[6]

Referensi

  1. ^ "Why we track Santa". Noradsanta.org. March 14, 2009. Diarsipkan dari versi asli tanggal 2011-12-24. Diakses tanggal December 24, 2011. 
  2. ^ "Is There a Santa Claus?". NORAD via Tobey.com. December 2009. Diakses tanggal December 31, 2009. 
  3. ^ a b "NORAD Tracks Santa". NORAD.mil. Diarsipkan dari versi asli tanggal 2009-12-24. Diakses tanggal December 26, 2009. 
  4. ^ a b Terdiman, Daniel (December 24, 2009). "Behind the scenes: NORAD's Santa tracker". CNN.com. Diakses tanggal December 26, 2009. 
  5. ^ Gillis, Jeff (December 9, 2008). "Santa Tracking with NORAD and Google Analytics". Google Analytics. Diakses tanggal December 31, 2009. 
  6. ^ "NORAD's Santa trackers break own records for calls, emails, Facebook and Twitter followers". Associated Press via The Washington Post. December 29, 2011. Diarsipkan dari versi asli tanggal 2018-12-22. Diakses tanggal January 1, 2012. 

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