Scrub Daddy

Scrub Daddy Inc.
Company typePrivate
IndustryCleaning products
Founded2012; 13 years ago (2012)
FounderAaron Krause
Headquarters,
US
ProductsSponges
Websitescrubdaddy.com
A couple of Scrub Daddy sponges

Scrub Daddy is a line of cleaning products made by Scrub Daddy, Inc. Their best known product is a sponge in the shape of a smiley face. Most of their products are made of a polymer that becomes hard in cold water and soft in warm water.[1] As of 2019, Scrub Daddy made more money than any other product shown on Shark Tank, a reality TV series created by ABC.[2][3]

History

While he was working as a car cleaner, Aaron Krause damaged the outside of a car, so he started a company that made cleaning pads. In August 2008, 3M bought his company, but not the sponges, which were not sold. Four years later, he realized they could be successful after he used them to clean his dishes and lawn furniture.[1][4][5]

Scrub Daddy, Inc. was founded in 2012.[6] In October that year, Aaron was on Shark Tank, of which Lori Greiner gave him $200,000 to own 20% of the company.[2] The next day, they sold 42,000 sponges in under seven minutes on QVC.[7] Greiner then helped Scrub Daddy to be sold in stores such as Bed Bath & Beyond. In January 2017, Scrub Daddy, Inc. reached $100 million in sales, more than any other Shark Tank product.[8] As of October 2019, the company had sold $209 million of products.[9] In Season 14 Episode 13, it was said that Scrub Daddy had 273 employees and 160 products, which were sold in 257,000 retail locations. They were also one of the five companies on Shark Tank to have made the most money, with more than $670 million in sales.[source?]

Products

Scrub Daddy

Scrub Daddy is made from a strong polymer. Older patents say that this is polycaprolactone.[10][11] Aaron Krause owns two patents on its design.[4]

Other products

Scrub Daddy, Inc. sells more than 20 products,[12] including scouring pads, dual-sided sponges, sink organizers, soap dispensers and household erasers.[7][13][14][15]

References

  1. 1.0 1.1 "How I Made My Millions: Scrub Daddy". CNBC. NBR. 13 May 2016. Archived from the original on 3 February 2017. Retrieved 2 February 2017.
  2. 2.0 2.1 Adams, Susan (18 March 2016). "Ten Of The Best Businesses To Come Out Of Shark Tank". Forbes. Archived from the original on 23 December 2016. Retrieved 2 February 2017.
  3. "Shark Tank: secrets behind most successful business to appear on show". NZME. 4 February 2019. Archived from the original on 7 February 2019. Retrieved 7 February 2019.
  4. 4.0 4.1 Sawyer, Nicole (20 March 2014). "Sponge Soaks Up 'Shark Tank' Success, Sales Balloon to $18M". ABC News. Good Morning America. Archived from the original on 26 December 2023. Retrieved 2 February 2017.
  5. "3M Acquires Paint Finishing Business". 3M. 23 September 2008. Archived from the original on 3 February 2017. Retrieved 2 February 2017.
  6. "About Us". Scrub Daddy. Archived from the original on 2 April 2017. Retrieved 2 February 2017.
  7. 7.0 7.1 Walker, Jodi (5 December 2014). "Where To Buy 'Shark Tank's Scrub Daddy So You Can Help It Remain the Series' Most Successful Product". Bustle. Archived from the original on 3 February 2017. Retrieved 2 February 2017.
  8. Whitney, Alyse (12 January 2017). "The One Shark Tank Product Actually Worth Buying". Bon Appétit. Archived from the original on 3 February 2017. Retrieved 2 February 2017.
  9. Locke, Taylor (14 October 2019). "The Stories Behind Shark Tank's Most Successful Products Ever — and How Much They're Worth Now!". CNBC Make It. CNBC LLC. Archived from the original on 12 April 2020. Retrieved 29 May 2020.
  10. "Scrub Daddy Science | Chemical Education Xchange". 3 January 2018. Archived from the original on 26 June 2022. Retrieved 6 May 2022.
  11. US application 2014075699, Krause, Aaron C., "Thermochromic foam cleaning pad and process for making the same", published 2014-03-20 , since abandoned.
  12. "One of Shark Tank's Best Selling Dishwashing Products of All-Time is Only $7". In The Know. 2020-03-09. Archived from the original on 2021-02-16. Retrieved 2020-05-29.
  13. Mastrull, Diane (30 June 2014). "Big Daddy". The Inquirer. Philly.com. Archived from the original on 3 February 2017. Retrieved 2 February 2017.
  14. Takiff, Jonathan (13 March 2016). "Gizmo Guy: Home Grown". The Inquirer. Philly.com. Archived from the original on 3 February 2017. Retrieved 2 February 2017.
  15. Schwartzberg, Lauren (2 May 2016). "An All-Purpose Sponge That's Better Than Your Average Scotch-Brite". New York Magazine. Archived from the original on 3 February 2017. Retrieved 2 February 2017.

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