The Coliseum was home to the Carolina Cougars of the American Basketball Association during some, but not all, of the team's tenure in North Carolina from 1969 through 1974. The Houston Mavericks relocated the franchise to North Carolina in 1969. The Cougars were a "regional franchise," playing "home" games in Winston-Salem Memorial Coliseum, Greensboro Coliseum, the original Charlotte Coliseum and Raleigh's Dorton Arena and Reynolds Coliseum. Hall of Fame Coach Larry Brown began his coaching career with the Cougars in 1972. Billy Cunningham was the ABA MVP for the Cougars in the 1972–73 season. Despite a strong fan base the Cougars were sold and moved to St. Louis in 1974, becoming the Spirits of St. Louis.[1]
Wake Forest moved its entire home basketball schedule to the Memorial Coliseum in Winston-Salem for the 1956–57 season, although the team did play two games in the facility one year earlier. The historic building was not popular with Deacon followers in its final years, but no one could argue with the success Wake Forest teams had here. The Demon Deacons won 250 games in Memorial Coliseum and lost only 94 for an impressive 72.7 winning percentage. The Coliseum, which has been leveled and replaced by a parking lot adjacent to LJVM Coliseum, had a capacity of 8,200.
February 12, 1962: Len Chappell scores a then school record 50 points against Virginia.
December 11, 1966: North Carolina State and Wake begin what becomes the longest game in ACC history after the lights at the Coliseum are blackened due to a transformer fire with 10:02 remaining in the first half. The two teams resumed the game on February 23 with State taking a 101–75 win.
February 15, 1969: Charlie Davis scores a school record 51 points in a game against American.