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WWMS
Oxford, Mississippi; United States;
Broadcast area	Tupelo and North Mississippi
Frequency	97.5 MHz
Branding	Miss 98
Programming
Format	Country
Ownership
Owner	Mississippi Radio Group
Sister stations	WELO, WSYE, WZLQ
History
First air date	1968
Former call signs	WOOR (1968–1985)
Call sign meaning	MS is the USPS abbreviation for Mississippi
Technical information
Licensing authority	FCC
Facility ID	58932
Class	C1
ERP	100,000 watts
HAAT	299 meters (981 ft)
Links
Public license information	Public file; LMS;
Website	miss98.net

WWMS (97.5 FM, "Miss 98") is a country music formatted radio station based in Oxford, Mississippi, which serves Tupelo and North Mississippi with an ERP of 100,000 watts at 97.5 MHz. WWMS is owned by Mississippi Radio Group. WWMS's studios and offices are located at 2214 South Gloster Street in Tupelo, Mississippi.

Programming

WWMS was North Mississippi's only full-power FM country station having increased its power to the maximum allowed in July 1985. Its signal can be heard from Memphis, Tennessee, to Columbus, Mississippi; and from the Mississippi Delta to western Alabama. The parent company of WWMS also operates stations WSYE and WZLQ, which are also 100,000-watt FM stations based in Tupelo, Mississippi. The Mississippi Radio Group is a privately held company.

Miss 98 programs include Scott Spencer in the Morning, The Big Time with Whitney Allen, the Crook and Chase Countdown and The Road to Nashville.