WOUF (750 AM) was a radio station licensed to Petoskey, Michigan, and was owned by Suzanne Henderson through N Content Marketing, LLC.[1] The station operated from 2000 to 2023.
History
The station began broadcasting in June 2000, holding the call sign WWKK, and aired an oldies format with programming from Westwood One.[2][3][6] The station was branded "Kool 750",[7] and was owned by Stone Communications.[2] In 2002, WWKK's weekday programming was changed to talk;[3][8] the station retained the "Kool 750" branding.[8] In 2007, Stone Communications exchanged the station for 1210 WLDR in Kingsley, Michigan, with Roy Henderson's Fort Bend Broadcasting taking ownership of 750 WWKK and a payment of $244,000 in cash.[3][9] In April 2007, the station's format was changed to country music, in a simulcast with WLDR-FM.[3][10] In May 2007, the station's call sign was changed to WLDR.[4] In 2008, the station's call sign was changed to WARD,[4] which was named after Roy Henderson's son.[11] In 2014, WARD and WLDR-FM adopted an adult contemporary format.[4]
In mid-October 2019, WARD went silent.[12] The callsign was changed to WOUF, previously used on two other Northern Michigan stations, on November 9, 2021.
WOUF again left the air in April 2023 due to financial difficulties.[13] The Federal Communications Commission cancelled the station’s license on December 4, 2024.[14]
