Versace (song)

"Versace"
Single by Migos
from the album Y.R.N. (Young Rich Niggas)
ReleasedJuly 8, 2013
Recorded2013
Genre
Length3:25
Label
Songwriter(s)
Producer(s)Zaytoven
Migos singles chronology
"Versace"
(2013) 		"Hannah Montana"
(2013)
Music video
"Versace" on YouTube

"Versace" is the debut single by American hip hop group Migos. It was released in July 2013, by Quality Control Music. The track, which was included on their mixtape Y.R.N. (Young Rich Niggas) (2013), was produced by Zaytoven. Following a remix by Canadian rapper Drake, the song became popular[1] and peaked at number 99 on the US Billboard Hot 100 chart.[2] Drake performed it at the 2013 iHeartRadio Music Festival.[3] The song is ranked as one of the 100 songs that defined the 2010s decade by Billboard.[4]

Background

The beat of the song, produced by Zaytoven, was also given to rapper Soulja Boy, who used it for his song "OMG Part 2" two years earlier in 2011.[5]

Legacy and flow

Versace is highly notable for bringing mainstream attention to the triplet flow within hip hop. While not the first song to do so, it is considered to be responsible for bringing the particular style of rapping, later coined the 'Versace' flow, to the forefront of hip hop in the 2010s.[6]

Music video

The official music video, directed by Gabriel Hart, was released on September 30, 2013.[7] It shows Migos and Zaytoven at a luxurious mansion, wearing Versace clothes and accessories. The video also features a snippet of Migos' second single "Hannah Montana". As of January 2020, it has gained over 34 million views on YouTube.[8] Celebrities like Soulja Boy, Rich The Kid, Sean Kingston, Zaytoven, and Donatella Versace appear as cameos for the Music Video.

Remixes

Pop singer Justin Bieber also posted a short video online of him rapping to the song.[9] A remix followed by a music video was released by professional boxer Adrien Broner.[10][11] American rapper Johnny Polygon, also recorded a remix, which he re-titled "Old Navy".[12][13] Kap G has remixed "Versace" on his mixtape Migo Work. American rapper Tyga has remixed "Versace" on his mixtape Well Done 4.[14] French rapper Swagg Man also made a remix to the song,[15] as did Austrian rapper Why SL Know Plug, formerly known as Money Boy.

Accolades

"Versace" was placed in multiple year-end lists of 2013. XXL named it one of the top five hip hop songs of 2013.[16]

Year Publication Rank Country List
2013 XXL 3 United States The 25 Best Songs of 2013[17]
Complex 4 The 50 Best Songs of 2013[18]
SPIN 5 50 Best Songs of 2013[19]
Pitchfork 38 The Top 100 Tracks of 2013[20]
Rolling Stone 69 The 100 Best Songs of 2013[21]
Billboard 99 R&B/Hip-Hop Songs (Year end)[22]

Chart performance

Chart (2013) Peak
position
US Billboard Hot 100[23] 99
US Hot R&B/Hip-Hop Songs (Billboard)[24] 31

Year-end charts

Chart (2013) Position
US Hot R&B/Hip-Hop Songs (Billboard)[24] 99

Certifications

Region Certification Certified units/sales
United States (RIAA)[25] Gold 500,000‡

‡ Sales+streaming figures based on certification alone.

Release history

Country Date Format Label
United States October 1, 2013[26] Digital download Quality Control Music

References

  1. ^ "Lil B, Migos, Vince Staples & Janine And The Mixtape: Free Music Round-Up". Billboard. June 24, 2013. Retrieved December 7, 2013.
  2. ^ "Migos – Chart History". Billboard. Retrieved December 7, 2013.
  3. ^ "iHeartRadio Music Festival Saturday: Justin Timberlake Takes Back the Night From Drake & Miley Cyrus". Billboard. September 22, 2013. Retrieved December 7, 2013.
  4. ^ Lyons, Patrick (November 21, 2019). "Songs That Defined the Decade: Migos' 'Versace'". Billboard. Retrieved October 26, 2022.
  5. ^ "Quavo Talks 'Culture III,' Travis Scott Playing Super Bowl Halftime & His Mountain Dew Team-Up". Billboard. January 17, 2019.
  6. ^ Coswell, Estelle (September 18, 2017). "How the triplet flow took over rap". Vox. Retrieved July 8, 2021.
  7. ^ "Video: Migos – 'Versace'".
  8. ^ "Migos – Versace". YouTube. September 30, 2013. Retrieved March 3, 2014.
  9. ^ "Bando Brothers: Migos Makes Their Move". Spin. Retrieved December 7, 2013.
  10. ^ "Adrien Broner's "Versace" Freestyle (Video)". Complex. Retrieved February 15, 2014.
  11. ^ "Adrien Broner's "Versace" Freestyle (Article)". July 5, 2013.
  12. ^ "Johnny Polygon – "Old Navy (Versace Remix)"". HipHopDX. February 2014.
  13. ^ "Johnny Polygon "Old Navy (Versace Remix)" Video". HNHH. February 2, 2014.
  14. ^ "Migo Work". m.datpiff.com. Archived from the original on July 14, 2015. Retrieved July 8, 2015.
  15. ^ Swagg Man (October 27, 2013). "Swagg Man – VERSACEY REMIX (Feat.Prinsy) (MUSIC VIDEO) DIRECTED BY @TheSwaggManTV" – via YouTube.
  16. ^ "XXL Lists the Best Hip-Hop Songs and Albums of the Last 40 Years – XXL Issue 152 – XXL". January 9, 2014.
  17. ^ "The 25 Best Songs Of 2013". XXL. Retrieved December 26, 2013.
  18. ^ "4. Migos f/ Drake, Meek Mill, & Tyga "Versace"". Complex. Retrieved December 7, 2013.
  19. ^ "SPIN's 50 Best Songs of 2013". Spin. Retrieved December 27, 2013.
  20. ^ "The Top Tracks of 2013". Pitchfork Media. Archived from the original on February 29, 2016. Retrieved December 16, 2013.
  21. ^ "69Migos feat. Drake, "Versace (Remix)"". Rolling Stone. Archived from the original on December 8, 2013. Retrieved December 7, 2013.
  22. ^ "Migos Chart History". Billboard. Retrieved January 9, 2014.
  23. ^ "Migos Chart History (Hot 100)". Billboard.
  24. ^ a b "Migos Chart History (Hot R&B/Hip-Hop Songs)". Billboard.
  25. ^ "American single certifications – Migos – Versace". Recording Industry Association of America. Retrieved August 16, 2017.
  26. ^ "Versace – Single by Migos on Apple Music". iTunes. June 13, 2013.


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