"The Man" is a song by American rock band the Killers from their fifth studio album, Wonderful Wonderful (2017). It was released on June 14, 2017, as the lead single from the album.
Background and artwork
Drummer Ronnie Vannucci Jr. stated that the song's lyrics were "largely about how when we were younger we felt invincible. What it meant to be a 'man' in your 20's. Sort of your chest out, the breadwinner, nothing could stop you, invincible sort of thing. It's sort of tongue-and-cheeking that, how that is not really the point of being a man at all. It's actually more about compassion and empathy."[1] According to the band's vocalist Brandon Flowers, the song is a response to the more delicate songs of the album, including "Rut" and "Some Kind of Love": "Those songs came and it was like, 'These are more tender or contemplative than we've ever been, how did we get to this point?' Reflecting on that was where 'The Man' came from."[2]
The artwork for the single features Flowers's youngest son Henry and was shot by Anton Corbijn.[3]
Lyrically, the song is a self-reflection of Brandon Flowers' cockier early years and described by himself as a way of reconciling that wide-eyed character with the man he is now.[8][9] Flowers intended for the album to capture where he was at the time, but realised towards the end of the album's sessions that he couldn’t do this without acknowledging his younger self, which is captured in "The Man".[10] The song was written by Flowers as a response to the album’s more delicate, quieter songs.[11]
Release and promotion
Starting on May 6, 2017, the band tweeted a series of photographs and short videos to tease their then-untitled fifth studio album.[12][13] Among the tweets was a photograph of Flowers wearing a silver jacket with gold lettering spelling out "The Man". On June 14, 2017, "The Man" was released as the lead single from Wonderful Wonderful.[14]BBC Radio 1's Annie Mac debuted the track as "Annie Mac's Hottest Record in the World".[15]
The single received mostly positive reviews from music critics. Ryan Dombal from Pitchfork described "The Man" as an "over shiny, strutting funk descended from James Brown's '80s anthem 'Living in America'", saying Flowers brags about himself to the point of ridiculousness. He added: "The song is called "The Man", but its ideas of manliness are nothing but boyish. As American masculinity continues to evolve, and threatens to fall back on ugly old norms, The Killers try to have it both ways here, poking fun at dick-swinging supremacy while serving up something that could reasonably soundtrack a rough-and-dusted pickup truck commercial."[20] Writing for DIY magazine, Will Richards praised Flowers' confidence on the song and called it "huge, bombastic and fearless".[21] Robin Murray of Clash called the song "daft, delirious and completely addictive".[22]
Commercial performance
The song debuted on Billboard's Alternative Songs chart at number 26 the week after its release. On the same week, it ranked as Alternative Radio's most added song.[23][24][25] The track subsequently became The Killers' ninth song to reach the top 10 of the Alternative Songs chart, before entering the top five.[26] "The Man" subsequently reached number one on Billboard's Adult Alternative Songs chart, their first song to do so in over 10 years since "Read My Mind".[27] The song also reached number one on Mediabase's alternative airplay chart.[28]
Music video
The accompanying music video for the single was directed by Tim Mattia and released on June 28, 2017.[29] The video, filmed in Las Vegas, features Flowers portraying five characters—a gambler, a lounge singer, a playboy, a motocross racer, and a karaoke singer—that are connected by their obsession with ego and fame. By the end of the video, all of Flowers' characters begin to fall apart as their success fades: the gambler loses his car; the curtains close on the lounge singer; the girls all ditch the playboy; the old tapes show the rider's career-ending accident; and the karaoke singer gets beaten up for flirting with a customer's wife.[30][31] It includes a cameo by former Mayor of Las Vegas and current First Gentleman of Las Vegas Oscar Goodman.[32]
Recorded at 11th Street Records (Las Vegas, Nevada), The Garage (Topanga, California), Battle Born Studios (Las Vegas, Nevada), and The Phantasy Sound (London)
Mixed at Strongroom (London)
Mastered at Metropolis (London) and The Mastering Palace (New York City)