Salsa Labs, Inc. is a Bethesda, Maryland–based software as a service (SaaS) company that provides donor management, digital marketing, online fundraising, online advocacy, and peer-to-peer fundraising tools to more than 3,000 nonprofit organizations in North America and around the world.
It was founded as a nonprofit, DemocracyInAction.org (DIA), in 2003. WiredForChange.com (founded in 2005), a sister company, catered to political and 501(c)6 organizations until WiredForChange.com and DemocracyInAction.org united efforts and intentions by establishing Salsa Labs in 2007.
On August 1, 2011, Salsa Labs received a $5 million Series A investment from the New Jersey–based investment firm, Edison Ventures.[1]
In 2013, Salsa Labs partnered with Lobbyit, a bipartisan lobbying firm, to roll out its new Tier 4 service, which combined Lobbyit's lobbying services with Salsa Labs’ advocacy platform.[2]
In May 2014, Salsa Labs received another $5 million from Edison and Maryland Venture Partners.[3] Later that year, in October 2014, Salsa Labs acquired social fundraising and events platform, Givezooks![4] In November 2015, Salsa Labs merged with leading donor management platform, DonorPro.[5]
In April 2018, Salsa Labs was acquired by private equity firm Accel-KKR.[6]
Salsa Labs is now Bonterra. EveryAction™ along with CyberGrants®, GiveGab®, Network for Good®, Salsa Labs®, and Social Solutions®—to fall under the Bonterra name.
