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Sally
Sally
Born	Salima Jeanne Poumbga; August 11, 1996 (age 28); Strasbourg, France
Years active	2018–present

Sally, also known as Crazy Sally, real name Salima Jeanne Poumbga, born August 11, 1996, in Strasbourg, is a French web videographer, journalist, influencer and former vlogger.

She regularly decodes topical issues on social networks.

Early life and education

She was born on August 11, 1996^[1]^[2] in Strasbourg to a Cameroonian father and a Moroccan mother. She passed her baccalauréat at the age of 15, skipping 2 grades.^[3]

Trained as a lawyer,^[4] she studied law up to the level of Master 2 in criminal law. Her qualifications enabled her to work as a lawyer in London.^[5] She discovered her vocation after watching Law & Order and Suits.^[6]

Career

Sally decided in 2018 to start making videos on fashion and beauty tips for hair care on the YouTube platform.^[4]

In July 2021, she takes part in 2021 Cannes Film Festival.^[7]

In April 2024, she hosted the second edition of Les Flammes. She interviews the artists on the red carpet and presents the awards for female and male revelation.^[8]

In June 2024, she launched an original therapeutic podcast on several social topics, co-created with Spotify: Chez Sally.^[9]

On June 26, 2024, she carried the Olympic flame to her hometown of Strasbourg.^[10]

Motherland

In 2021, she created Motherland, a miniseries dedicated to the discovery of countries after a 1-month stay. Sally directs an episode on the Ivory Coast, Senegal and Cameroon.^[11]^[12]

On March 31, 2022, she presented the premiere of the documentary Motherland.^[13] The aim of the documentary is to explore the African continent in a new way, deconstructing all the clichés that give Africa an unflattering image. The documentary is available on the BrutX platform.

Oui Oui Baguette

In 2023, she launched the Oui Oui Baguette format on YouTube, inviting international stars to brunches with her. Since 2023, these stars have included Offset, Ayra Starr, Zara Larsson, Denzel Washington or Ariana Grande.^[14]^[15]^[3]

Position statements

Invisibility of black female videographers on YouTube

In October 2020, she spoke on Clique about the invisibility of black female videographers on YouTube.^[16]

There's been a phenomenon of invisibilization of black female youtubers, where they've been sidelined and ignored by brands, even though black women are huge consumers. There really is a curtain between black female influencers and non-black female influencers in general. I've been meeting a lot of them lately who tell me “I've never seen your face in my suggestions”, even though I've got videos that are getting a million views. And it's true that I've never seen their faces in mine either.
— Sally

Dangers of Mym and OnlyFans

In January 2021,^[17] she warned of the dangers of Mym (a French alternative to OnlyFans) and OnlyFans, platforms for sharing and monetizing pornographic photos and videos.^[18] She noted that 40% of profiles were held by minors.^[19]