Omer Ura Adam (Hebrew: עומר אורה אדם; born October 22, 1993) is an Israeli singer whose music fuses elements of eastern Mizrahi music (Oriental-Middle Eastern) and Western Pop instrumentation. In 2023, Ynetnews named Adam "Israel's most famous singer".[1]
Adam participated in season 7 of the Kokhav NoladHebrew: כוכב נולד), a popular Idol series show in Israel until a blogger revealed that Adam was just 15 years and 7 months when he applied,[6][7] while the minimum age is 16. Adam withdrew from the competition mid-way through the season. Zvika Hadar, host of the show, responded by saying: "The important thing is that Omer realized his mistake, apologized and took the right decision. Our role is to provide equal admission to all contestants, we cannot compromise on this case. Many candidates who came for auditions were rejected because of their age."[8]
On June 15, 2011, he appeared in a live show attended by thousands in Caesarea Maritima, a venue on the Israeli coast, becoming the youngest artist to be featured as a main artist.[7][9][10]
He had the biggest selling song in Israel in the 2017–18 period, measured between Rosh Hashana in successive years, with "Two Crazy People" (שני משוגעים) ahead of their Eurovision 2018Winner performed by Netta Barzilai. Stav Beger was a key producer in both songs[12]
In 2019, Adam, considered the most popular recording artist in Israel, said that he turned down an offer to appear at that year's Eurovision contest since it would involve working on Shabbat (Jewish Sabbath). While Adam is not traditionally observant, he has made a point in his career of refusing to work on Shabbat.[13]