Political analyst and pollster, attorney, businessman
Matthew Allen "Matt" Towery (born December 6, 1959)[2] is an American political analyst, pollster, television commentator, attorney, and former Georgia state legislator.[3]
In late 2014, Towery encouraged Donald Trump to run for the US presidency, suggesting he would be a serious contender.[4] His polls were among the few to call the 2016 presidential race for Trump over Democratic nominee Hillary Clinton.[5]
In 2014, Towery predicted Donald Trump could become a serious contender for the U.S. presidency.[10][better source needed] His polling company was one of few to predict a Trump win over Clinton in 2016.[5] Towery wrote a memo detailing the reasons he thought other pollsters were missing likely Trump voters, including over-representing Democrats and under-representing white men, and saying the other polls "were being weighted based on a conventional turnout in a very unconventional year and there is a ‘Trump vote’ that most pollsters just are not able to capture."[5] Hannity read the memo on-air just before the election, which Trump won.[5]
The day before the 2020 US presidential election, Towery again predicted a win for Donald Trump, saying he believed other pollsters were missing "the average guy on the street."[5] He also predicted that Trump would carry Georgia by seven percent, but Joe Biden narrowly won the state.
As of 2020 he was Of Counsel with Hall, Booth, Smith in their Atlanta office.[11][1]
