Before her online career began, Collier owned and operated her own marketing and advertising firm, The Collier Company, and won numerous awards, including “Small Businessperson of the Year” accolades from several organizations.[2]
In 2003, her book Starting an eBay Business For Dummies appeared on the BusinessWeek list of best-selling paperback business books.[3] In December 2011, her book Ultimate Online Customer Service Guide: How to Connect with Your Customers to Sell More ranked #4 among "What Corporate America Is Reading."[4] By 2013, her book eBay For Dummies was one of the best sellers on the topic.[5] As of 2016, with over 1 million copies of her books in print, she was the all-time best-selling eBay author.[6] She hosts the Computer and TechnologyRadio podcast with broadcaster Mark Cohen.[7]
eBay and eCommerce
Collier started her eBay career during the site's nascent years, becoming one of the site's first successful sellers. From there, Collier became an eBay Top Rated Seller.,[8] and later, decided to co-author the first edition of eBay For Dummies, which was published in 1999. Collier co-authored the first edition with Roland Woerner and Stephanie Becker, and became the sole author of the series, beginning with the second edition. The series is currently in its tenth edition.
In 2001, Collier expanded the eponymous series to reach individuals interested in making eBay their full-time profession, Starting an eBay Business For Dummies. The series is currently in its fourth edition. Soon after, Collier taught at eBay University as an instructor.[9]
In 2003, her book Starting an eBay Business For Dummies appeared on the BusinessWeek list of best-selling paperback business books.[10]
In December 2005, Collier hosted the Public Broadcasting Service (PBS) Public television program Making Your Fortune Online, a complete guide to starting and operating an online business. The two-hour program, shot in front of a live studio audience in San Francisco, was a full seminar on conceiving a business idea, finding products or services to sell, finding the best sites for your products, and understanding the legal, operational and tax issues related to having a successful online business.[11]
In 2008, Collier was named one of 20 iCitizens in the book The Open Brand: When Push Comes to Pull in a Web-Made World by Kelly Mooney.[12] That same year, she gave the luncheon keynote at the Online Market World conference in San Francisco.[13]
In December 2011, her book Ultimate Online Customer Service Guide: How to Connect with Your Customers to Sell More ranked #4 among "What Corporate America Is Reading."[14]
By 2013, her book eBay For Dummies was one of the best sellers on the topic.[15] As of 2016, with over 1 million copies of her books in print, she was the all-time best-selling eBay author.[16] She hosts the Computer and TechnologyRadio podcast with broadcaster Mark Cohen.[17]
Podcast
Collier co-hosts a podcast, Marsha Collier & Marc Cohen Techradio with former KABC journalist Marc Cohen, which they have run since 2008[18][19]
Accolades
She has also been named in online lists:
ICMI's Top 50 Contact Center Thought Leaders on Twitter (2014,[20] 2015,[21] 2016,[22] 2017,[23] 2018[24])
Brand Quarterly Magazine: 50 Marketing Leaders Over 50 2014, 2015[25][26]
Scott Goodson in Forbes: Must-Follow Marketing Minds On Twitter 2014[27]
Huffington Post: 100 Must Follow On Twitter 2014[28]
Social Marketing 2016: Top 100 Influencers and Brands [29]
Content Marketing 2017: Top 200 Global Influencers [30]
Top 100 Most Social Customer Services Pros on Twitter [31]
Thinkers 360 #1 Global Thought Leader and Influencer in Emerging Technology 2023 [32]
