Mariam Kaleem Agyeman-Buahin (born 1 November 1984) is a Ghanaian marketer, financial technology professional, and brand consultant who is the group head of brand and marketing at Letshego Holdings. She currently works across Africa, focusing on raising awareness and increasing the accessibility of financial products and solutions aimed at engaging underserved populations.[1][2][3]
Mariam Kaleem Agyeman-Buahin was born in Ghana. She had her Ordinary and Advanced Level Certification at the Ghana International School, Cantonments-Accra. She then later had tertiary education at the Kwame Nkrumah University of Science and Technology (KNUST), Kumasi, where she studied BA in Communication Design (major in Advertising, Integrated Marketing Communication, and Packaging).
Career
Agyeman-Buahin began her career as a Projects and Client Service Manager at Media Whizz Kids Limited (subsidiary of MMRS Ogilvy Group). Prior to joining Letshego,[3] Agyeman-Buahin was employed by Standard Chartered Ghana. She joined the international banking group in September 2016 as country manager for brand, marketing, and sponsorship before becoming the head of digital banking and financial inclusion, and corporate partnerships. Before banking, Agyeman-Buahin worked with Vodafone Ghana’s head of brand engagement and sponsorship.[4]
