Lux Style Awards

Lux Style Awards
Current: 22nd Lux Style Awards
Awarded forExcellence in media achievements
CountryPakistan
Presented byLux (soap)
First awarded2002
Last awarded2023
Websitewww.luxstyle.pk
Television/radio coverage
NetworkPTV and Private Channels of Pakistan

The Lux Style Awards is an award ceremony which has been held annually in Pakistan since 2002. The ceremony celebrates "style" in the Pakistani entertainment industry, such as cinema, television, fashion, music, sports and film industry. Categories have changed over the years, but most are awarded by panels of judges who are experts in the respective industries, with some "people's choice" awards in the film and TV categories.[1]

The ceremonies, which are televised, have usually been held in Karachi, but in some years have taken place in Lahore, Kuala Lumpur and Dubai.

History

The Lux Style Awards were created and developed in 2002 by Naheed Chowdhry, the female executive who headed the Unilever Lux team at the time,[2] in collaboration with Frieha Altaf, TV and event producer and former model.[3][4] It is the largest annual awards ceremony held in Pakistan.[5][6]

The ceremony was postponed in 2008 owing to security concerns and economic conditions, and it was decided to provide annual scholarships to students of the National College of Arts (TV and Film), National Academy of Performing Arts (Music), and to two fashion schools.[7]

Viewer's Choice Awards for best male and female actors had originally been added to engage audiences viewing the show. In 2019, it was decided to add critics' choice awards for these categories as well.[8] The Lux Awards have been televised in most years.[9]

Aminah Haq won Best TV Actress at 3rd Lux Style Awards for her performance in Mehndi. Many thought that Sania Saeed gave a better performance in Thori Si Mohabat that year, and the only reason she lost was that her play was broadcast by a private TV channel (Geo Entertainment). On the other hand, Mehndi was aired on PTV that was widely available all over the country and was more accessible for audiences. So, for 4th Lux Style Awards it was decided that there would be separate acting and play categories for terrestrial and satellite TV channels.[10]

Many celebrities pulled out their nominations from 18th Lux Style Awards in the wake of MeToo movement. Ali Zafar was nominated for Best Film and Best Film Actor that year, many celebrities took to social media to give their support towards Meesha Shafi who previously made sexual harassment allegations against Ali. They urged LSA jury to pull out his nominations. When the jury denied their request many decided not to be a part of the ceremony.[11]

Ceremonies

The following is a listing of all Lux Style Awards ceremonies since 2002.

Ceremony Date Best Film Venue
1st Lux Style Awards 18 February 2002 Tere Pyar Mein[12] Naval Base, Karachi
2nd Lux Style Awards 24 February 2003 Yeh Dil Aap Ka Huwa Expo Centre, Karachi
3rd Lux Style Awards 13 March 2004 Larki Punjaban Dubai, UAE
4th Lux Style Awards 15 March 2005 Salakhain Expo Centre, Karachi
5th Lux Style Awards 21 February 2006 Koi Tujh Sa Kahan
6th Lux Style Awards 24 May 2007 Majajan Kuala Lumpur, Malaysia
7th Lux Style Awards 29 October 2008 Khuda Kay Liye Expo Centre, Karachi
8th Lux Style Awards 12 September 2009 Ramchand Pakistani
9th Lux Style Awards 28 February 2010 Nach Ke Yaar Manana Expo Centre, Lahore
10th Lux Style Awards 10 March 2011 Not Awarded Expo Centre, Karachi
11th Lux Style Awards 16 September 2012 Bol
12th Lux Style Awards 4 July 2013 Not Awarded Expo Centre, Lahore
13th Lux Style Awards 4 December 2014 Zinda Bhaag Mövenpick, Karachi
14th Lux Style Awards 30 September 2015 Na Maloom Afraad Expo Centre, Karachi
15th Lux Style Awards 29 July 2016 Moor
16th Lux Style Awards 19 April 2017 Actor in Law
17th Lux Style Awards 20 February 2018 Punjab Nahi Jaungi Expo Centre, Lahore
18th Lux Style Awards 7 July 2019 Cake Expo Centre, Karachi
19th Lux Style Awards 17 December 2020 Laal Kabootar Digital platform
20th Lux Style Awards 9 October 2021 Not Awarded Expo Centre, Karachi
21st Lux Style Awards 24 November 2022 Khel Khel Mein Expo Centre, Lahore
22nd Lux Style Awards 6 October 2023 Expo Centre, Karachi

Categories

Films

  • Lux Style Award for Best Film-Viewers' Choice
  • Lux Style Award for Best Film-Critics' Choice
  • Lux Style Award for Best Film Director (Jury Voted)
  • Lux Style Award for Best Film Actor-Viewers' Choice
  • Lux Style Award for Best Film Actress-Viewers' Choice
  • Lux Style Award for Best Film Actor-Critics' Choice
  • Lux Style Award for Best Film Actress-Critics' Choice
  • Lux Style Award for Best Film Playback Song (Audience Voted)

Television

  • Lux Style Award for Best TV Play (Audience Voted)
  • Lux Style Award for Best Ensemble Play (Jury Voted)
  • Lux Style Award for Best TV Directo(Jury Voted)
  • Lux Style Award for Best TV Actor-Viewers' Choice
  • Lux Style Award for Best TV Actress-Viewers' Choice
  • Lux Style Award for Best TV Writer (Jury Voted)
  • Lux Style Award for Best TV Actor-Critics' Choice
  • Lux Style Award for Best TV Actress-Critics' Choice
  • Lux Style Award for Best Emerging Talent in TV (Jury Voted)
  • Lux Style Award for Best TV Track (Audience Voted)
  • Lux Style Award for Best TV Long Play (Audience Voted)

Music

Fashion (Jury Voted)

Honorary

Defunct

  • Best Supporting Actor in a Film
  • Best Supporting Actress in a Film
  • Best Male Playback in a Film
  • Best Female Playback in a Film
  • Best TV Play-Satellite
  • Best TV Director-Satellite
  • Best TV Actor-Satellite
  • Best TV Actress-Satellite
  • Best TV Play-Terrestrial
  • Best TV Director-Terrestrial
  • Best TV Actor-Terrestrial
  • Best TV Actress-Terrestrial
  • Best Artist of the Year
  • Best Album of the Year
  • Best Band of the Year
  • Best Music Director
  • Best Video Director (Jury Voted)
  • Best Achievement in Fashion Design (Menswear)
  • Best Achievement in Fashion Design (Womenswear)
  • Best Achievement in Fashion Design (Prét)
  • Best Achievement in Fashion Design (Luxury Prét)
  • Best Achievement in Fashion Design (Lawn)
  • Best Achievement in Fashion Design (Bridal)
  • Best Achievement in Fashion Design (0–5 Years)
  • Best Achievement in Fashion Design (5–15 Years)
  • Most Stylish Sportsperson
  • Best Fashion Publication
  • Best Model of the Year (male)
  • Best Model of the Year (female)

See also

References

  1. ^ Mehreen Hasan (20 February 2018). "The secrets behind the Lux Style Awards that nobody wants to talk about". Dawn. Pakistan. Retrieved 4 January 2021.
  2. ^ "Naheed Chowdhry". On Frontiers. Retrieved 2 May 2019.
  3. ^ "In Conversation With Frieha Altaf". SiddySays. 30 August 2015. Retrieved 2 May 2019.
  4. ^ "Why the show must go on!". Haute. 30 November 2011. Retrieved 2 May 2019.
  5. ^ "The Siddysays Winners Of Lux Style Awards 2019". SiddySays. 2 April 2019. Retrieved 2 May 2019.
  6. ^ Kazi, Zain (23 February 2018). "7 Major Highlights of LUX Style Awards 2018 Which Are Absolutely Unforgettable". parhlo. Retrieved 2 May 2019.
  7. ^ Emanuel Sarfraz (1 August 2008). "Showbiz events latest casualty". The Nation. Archived from the original on 12 January 2011.
  8. ^ Rehman, Maliha (11 December 2018). "The LSAs just introduced critics choice awards". Images Dawn. Retrieved 2 May 2019.
  9. ^ "Results for 'lux style awards'". IMDb. Retrieved 2 May 2019.
  10. ^ Rehman, Maliha (26 February 2018). "Does the Mahira-Mehwish controversy mean the Lux Style Awards should be overhauled?". Images. Retrieved 30 June 2022.
  11. ^ "Controversies mar LSA 2019 nominations". The Express Tribune. 1 April 2019. Retrieved 30 June 2022.
  12. ^ "Lux Style Awards 2002 – Winners". luxstyleawards.com website. 15 June 2002. Archived from the original on 15 July 2003. Retrieved 5 January 2021.

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