Kay-Yut Chen is an experimental economist best known for pioneering the application of behavioral economics to business management.[1] The experimental economics lab he founded at HP Labs was the first such lab in any company.[2] His work at HP Labs has been featured in Newsweek, the Wall Street Journal, and Scientific American.[3][4][5]
Chen is co-author of a book about the business applications of behavioral economics, Secrets of the Moneylab, co-authored with journalist Marina Krakovsky, and published by Portfolio/Penguin in 2010.[6] Nobel laureate George Akerlof wrote the foreword to the book.[7]
He has also worked as principal research scientist at Yahoo! Labs.[8]