The station was assigned the call letters KSXX on October 10, 2003. On October 26, 2004, the station changed its call sign to KBTB and on July 29, 2008 to the current KMZQ.[5] It signed on as KMZQ in 2008.
On March 1, 2018, KMZQ changed their format from sports to talk, branded as "The Right Talk".[6]