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KHTR
Pullman, Washington;
Broadcast area	Pullman, Washington; Moscow, Idaho
Frequency	104.3 MHz (HD Radio)
Branding	New Country 104.3
Programming
Format	Country
Subchannels	HD2: Classic hits "Hits 104.7"; HD3: Active rock "Big New Rock 103.9"
Affiliations	Premiere Networks; Westwood One
Ownership
Owner	Radio Palouse
Sister stations	KQQQ
History
First air date	1967 (as KPUL-FM)
Former call signs	KPUL-FM (1967–1975); KQQQ (1975–1983); KQQQ-FM (1983–1988)
Technical information
Licensing authority	FCC
Facility ID	54722
Class	C1
ERP	24,000 watts
HAAT	509 meters (1,670 ft)
Translator(s)	HD3: 103.9 K280FQ (Lewiston, Idaho); HD2: 104.7 K284BW (Moscow, Idaho);
Links
Public license information	Public file; LMS;
Webcast	Listen Live; Listen Live (HD2); Listen Live (HD3)
Website	pullmanradio.com

KHTR (104.3 FM) is a commercial HD radio station in Pullman, Washington, broadcasting to the Pullman, Washington-Moscow, Idaho area. The main analog and HD1 signals air a country music format branded as "New Country 104-3".

HD Radio

KHTR was the first commercial station in the Pullman, Washington-Moscow, Idaho area with a licensed and operational HD Radio transmitter. simulcasting sister station KQQQ on their HD2 channel.^{[citation needed]} They broadcast a format similar to the KQQQ news/talk format on their HD3 channel, which is modified for the Lewiston, ID and Clarkston, WA listening areas, and also carried on an FM translator covering the same listening areas.

In September 2019, KHTR HD2 started airing a classic hits format branded as "Hits 104.7", which airs on translator K284BW in Moscow, Idaho. It had previously been used to give sister station KQQQ an FM outlet. KQQQ programming is now aired on FM in the Pullman–Moscow area on its own translator at 102.1 FM.

KHTR is also a flagship station for Washington State Cougars football and men's basketball.^[2]