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Jarret Myer
Jarret Myer
Born	February 6, 1973 (age 51)
Nationality	American
Occupation	Media entrepreneur
Known for	Rawkus Records, Uproxx

Jarret Myer (born February 6, 1973) is an American media entrepreneur who co-founded the record label Rawkus Records,^[1] the YouTube talent company Big Frame,^[2] and the digital media brand Uproxx. Since the sale of Uproxx to Woven Digital in 2014, Myer has served as Woven Digital's general manager of publishing.^[3]^[4]

Rawkus Records

Myer founded independent hip hop label Rawkus Records with partners Brian Brater and James Murdoch in 1996. Myer met his cofounders while attending Horace Mann School.^[5] The label's high-volume model of 12-inch releases was based on the strategy of punk rock music labels like SST and Victory.^[6] The label became known for producing up-and-coming hip hop artists.^[7] Myer and Brater scouted and signed all of the label's acts themselves, including Mos Def and Talib Kweli.^[6] The label received financial support first from News Corp and then MCA from 2002 until MCA was absorbed by Interscope Geffen A&M Records in 2004.^[8]^[1]

Myer was named on New York magazine's "35 Under 35" list in 2000 for his work with Rawkus Records.^[9]

Uproxx

Myer co-founded Uproxx Media in 2008 and served as its CEO until its sale to Woven Digital in 2014.^[3]^[5]

Big Frame

Myer founded Big Frame with partners Steve Raymond, Brian Brater and Sarah Evershed in 2011.^[2]

References

^ ^a ^b Coates, Ta-Nehisi (April 20, 2004). "A Fistful of Mighta Been". The Village Voice. Retrieved October 5, 2010.
^ ^a ^b Joshua Cohen (June 27, 2012). "Big Frame Gets $3 Million to Make a Bigger, Better YouTube Network". Tubefilter. Retrieved 20 October 2015.
^ ^a ^b Todd Spangler (April 17, 2014). "Showbiz Site Uproxx Acquired by Guy-Focused Digital Media Firm Woven". Variety. Retrieved 20 October 2015.
^ "Executive Profile:Jarret Myer". bloomberg.com. Bloomberg. Retrieved 20 October 2015.
^ ^a ^b John Seabrook. "The Doctor Is In". The New Yorker. Retrieved 1 February 2016.
^ ^a ^b "Bring Da Rawkus". Vibe: 64–65. July 1998. Retrieved January 15, 2011.
^ Dan Stacey (15 September 2002). "How We Met: Jarret Myer and Brian Brater". The Independent.
^ Hall, Rashaun (April 13, 2002). "MCA Shifts Its Urban Division In New Direction". Billboard. p. 6. Retrieved January 15, 2011.
^ Grigoriadis, Vanessa (17 April 2000). "35 Under 35". New York. Retrieved 30 November 2014.