Draft:Pixelclip

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Draft:Pixelclip

Pixelclip
TypePrivate
IndustryDigital marketing
Founded2008
FoundersEduard Maeso
Arantxa Herrero
ServicesSearch engine optimization, search advertising, paid media, digital analytics and AI search visibility
Websitewww.pixelclip.es

Pixelclip is a Spanish digital marketing agency based in Madrid. The company provides services related to search engine optimization, search advertising, paid media, digital analytics and visibility in artificial-intelligence search environments.[1][2]

The company operates under the legal name PIXELCLIP 360 S.L.. Its registered office is located in Madrid, Spain.[3][4]

History

Pixelclip was founded in 2008 by Eduard Maeso and Arantxa Herrero.[1][5] Early descriptions of the company identified it as a search marketing agency focused on search engine optimization, paid search, online advertising, copywriting and web analytics.[2][5]

In 2014, a release distributed by Europa Press stated that Tuenti had selected Pixelclip for search marketing work.[6]

Activity

Pixelclip's work is focused on digital marketing, including search engine optimization, search advertising, paid media, analytics and generative-engine optimization. El País Profesional described the firm as a Madrid-based digital marketing and artificial-intelligence agency focused on SEO, paid media and AI visibility.[1]

According to Cinco Días, the company's corporate purpose includes the study, consultancy, production, execution and management of positioning strategies in search marketing, online advertising, SEO, SEM and social media.[4]

Studies on AI visibility

In 2025, Pixelclip published a study on the visibility of Spanish universities and business schools in artificial-intelligence-generated answers. Digital Inside reported that, according to the study, 50 percent of the universities and business schools analysed did not reach a minimum visibility of 20 percent in responses generated by major AI systems.[7]

Magisnet also covered the study, reporting that it analysed how systems such as ChatGPT, Gemini and Perplexity present universities and business schools to prospective students. The article stated that official institutional websites represented 23.9 percent of the sources cited by AI systems, while third-party content such as media, rankings and blogs represented 76.1 percent.[8] Gradomania also reported on the same study and its ranking of institutions by visibility in AI responses.[9]

In 2026, Infosalus reported on a Pixelclip study about the visibility of sunscreen brands in AI-generated answers. The study analysed 6,532 Spanish-language prompts and 156,768 responses from ChatGPT, Gemini and Google AI Overviews, according to the article.[10]

Recognition

Pixelclip received the traffic acquisition award at the 2014 eAwards Madrid. Empresa Exterior listed Pixelclip among the winners of the 2014 eAwards, in the category of traffic acquisition.[11] La Vanguardia also carried a release about the award, describing it as a recognition for traffic acquisition services in search marketing, SEO and paid search.[12]

References

  1. ^ a b c "Pixelclip, la agencia que lidera el posicionamiento GEO en el mercado nacional". El País Profesional (in Spanish). 4 June 2026. Retrieved 12 June 2026.
  2. ^ a b "Pixelclip". Startupxplore (in Spanish). Retrieved 12 June 2026.
  3. ^ a b "PIXELCLIP 360 SL". Cinco Días (in Spanish). Retrieved 12 June 2026.
  4. ^ a b "Entrevista a nuestros clientes: Arantxa Herrero de Pixelclip". Uzipen (in Spanish). 19 February 2016. Retrieved 12 June 2026.
  5. ^ "Tuenti confía su estrategia de Search Marketing a Pixelclip" (in Spanish). Europa Press. 24 June 2014. Retrieved 12 June 2026.
  6. ^ Marc Sureda (18 November 2025). "La mitad de las universidades y escuelas de negocio españolas apenas tienen visibilidad en las respuestas de la IA". Digital Inside (in Spanish). Retrieved 12 June 2026.
  7. ^ "La mitad de las escuelas de negocio y universidades españolas aún son invisibles para la IA". Magisnet (in Spanish). 12 November 2025. Retrieved 12 June 2026.
  8. ^ "Así decide la IA dónde estudian los futuros universitarios en España". Gradomania (in Spanish). 12 November 2025. Retrieved 12 June 2026.
  9. ^ "La Roche-Posay lidera las respuestas de la IA cuando se consulta sobre protectores solares". Infosalus (in Spanish). Europa Press. 9 June 2026. Retrieved 12 June 2026.
  10. ^ "eShow Madrid 2014 cierra su decimocuarta edición con una afluencia de público marcadamente profesional". Empresa Exterior (in Spanish). 2014. Retrieved 12 June 2026.
  11. ^ "Pixelclip, Mejor Agencia de Captación de Tráfico 2014 en los eAwards". La Vanguardia (in Spanish). 25 November 2014. Retrieved 12 June 2026.

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