Beware is a song recorded by South Korean–Japanese girl group Iz*One, released on October 6, 2020 by Off the Record Entertainment as the title track from the
| "Beware" | ||||
|---|---|---|---|---|
| Single by Iz*One | ||||
| from the album Twelve | ||||
| Language | Japanese | |||
| Released | October 6, 2020 | |||
| Genre | J-pop | |||
| Length | 4:10 | |||
| Label |
| |||
| Songwriter | Yasushi Akimoto | |||
| Producer | Miki Watanabe | |||
| Iz*One singles chronology | ||||
| ||||
| Music video | ||||
| "Beware" on YouTube | ||||
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Beware is a song recorded by South Korean–Japanese girl group Iz*One, released on October 6, 2020 by Off the Record Entertainment as the title track from their debut Japanese album Twelve.
On February 6, 2019, Iz*One released their debut Japanese single, Suki to Iwasetai.[1] This was followed by Buenos Aires on June 26,[2] and Vampire on September 25.[3] On September 2, 2020, Iz*One announced that their first Japanese album, Twelve, was set to release on October 21, with Beware serving as the title track.[4][5]
Beware is a J-pop track with bombastic brass elements, fast-paced synth loops, and a driving, upbeat electronic percussion. Unlike their elegant, synth-heavy Korean title tracks, such as La Vie en Rose or Fiesta, Beware strictly embraces a high-energy J-pop aesthetic.[6] The vocal arrangement leans heavily into a high-pitched, chirpy cute style with lines frequently bending upward with a playful, expressive affectation.[7]
Twelve, anchored by Beware, sold 124,178 physical copies in its opening day.[8] It also debuted at number one on Oricon Albums Chart and the Billboard Japan Hot Albums chart, making the group's first project to top both charts.[9] However, Beware received critical backlash for its high-pitched, cute aesthetics. [10]
The music video for "Beware" stands out as the ultimate saving grace of the release, praised heavily for its vibrant visual storytelling and high production value despite the song's polarizing audio engineering.[11] The video utilized an exceptionally high budget to construct a massive, physical town replica called "IZ*VILLAGE" across two Seoul studio lots, bypassing digital green screens to create a tangible, macro-sized aesthetic.[12]
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