Daylife was an online publishing company that offered cloud-based tools for web publishers, marketers, and developers. It provided digital media management tools and content feeds to publishers, brand marketers and developers. Daylife was founded in 2006, raised $15 million from several investors, including Getty Images,[1] and was acquired in 2012 by NewsCred.[2][3] The company was headquartered in downtown New York City.
Daylife's products included the Daylife Publisher Suite, a range of APIs, and a set of "hosted solutions" including Smart Topics, Smart Galleries, and Smart Sections.[4] The hosted solutions were all launched in partnership with Getty Images, which offers publishers a wide range of multimedia tools. Daylife's technology analyzed over 100,000 curated content feeds, which enabled publishers to curate and automate media for use in proprietary content.[5]
The Daylife Publisher Suite allowed publishers and marketers to deploy media features and apps from the cloud onto any digital channel.[7]
Smart Galleries
Smart Galleries is a suite of tools that allowed publishers to create image galleries as customizable widgets or in full-page formats. Daylife and Getty Images launched Smart Galleries in September 2009[8] in conjunction with their investment announcement.
Smart Topics
Smart Topics were tools used by publishers to create media-rich pages on specific topics, linking to proprietary content and related media such as videos, images, links and tweets, selected by the publisher.[9]
Smart Sections
Smart Sections were tools that allowed publishers to compose and launch full content sections on verticals, featuring real-time media from proprietary and outside sources selected by the editor.[4]
Daylife APIs
Daylife's Developer APIs were a programming platform for media. The API served over 1.5 billion calls per month as of July 2011.[10]
An example of the semantic web, Daylife analyzed a continuous stream of media content to enable dynamic news navigation by topic, country, journalist, medium, timeline, and geography.[11]
History
Daylife was founded in 2006 by Chief Executive Officer Upendra Shardanand. The company released its APIs In 2008.[12] In 2009, Daylife was named one of the "Top 50 Tech Startups" by BusinessWeek[13] and "Top 50 Real-Time Web Companies" by ReadWriteWeb.[14] Daylife was funded by Balderton Capital, Arts Alliance, The New York Times, and Getty Images. Angel investors include Michael Arrington, John Borthwick, Andrew Rasiej, and Dave Winer. Jeff Jarvis is a partner at Daylife. In 2012, Daylife was acquired by NewsCred.[2][3]