"Boom Boom" was written by British recording artist Jay Sean, and produced by Jeremy Skaller and Robert Larow under their stage name Orange Factory Music.[2] It was released digitally on 2 July 2012,[3] and physically on 6 July 2012.[4] On 1 October 2012, it was announced that Justice Crew signed to American rapper Pitbull's record label Mr. 305 Inc., a joint venture with RCA Records, to release "Boom Boom" in the United States.[5] "Boom Boom" was originally recorded by Pitbull for his own album. However, he turned it down and the song was eventually given to Justice Crew.[5] Pitbull heard "Boom Boom" during his visit to Australia for his Planet Pit World Tour in August 2012 and recognised the song.[5] He then visited the Sony Music Australia headquarters and watched the music video for "Boom Boom", and he and his management were impressed with Justice Crew's dancing skills.[5] They invited Justice Crew to perform the song at his concert in Sydney.[5]
Reception
A writer for Take 40 Australia called "Boom Boom" a "definite winter party anthem!",[2] while a writer for The Hot Hits Live from LA described it as a "killer new song".[6] "Boom Boom" debuted at number 24 on the ARIA Singles Chart on 9 July 2012.[7] It peaked at number one in its fifth week in the chart, becoming Justice Crew's first number one single.[7] They became the first Australian group in five years to reach number one.[8] "Boom Boom" remained atop the ARIA Singles Chart for two consecutive weeks.[7] The song was certified six times platinum by the Australian Recording Industry Association, denoting sales of 420,000 copies.[9] In New Zealand, it debuted at number 32 on 13 August 2012, and peaked at number three in its fifth week in the chart.[10] "Boom Boom" was certified two times platinum by the Recording Industry Association of New Zealand, denoting sales of 30,000 copies.[11]
