A disastrous start to their Division Two campaign saw West Ham win just three, and lose seven of their opening 15 fixtures.
West Ham suffered their two biggest defeats of the season in consecutive away games. They lost to Blackpool 4–1 in the meeting on 21 October 1922 and a week later to Leeds United 3–1. Billy Moore scored the only West Ham goals in both games.
11 November 1922 saw West Ham face Leeds United at home and they managed to keep a clean sheet, the game ending 0-0. This game was the start of a 32-game league and cup run that would see West Ham lose only once, in their home game against Manchester United on Boxing Day.
West Ham's biggest win of the season came away to Leicester City on 15 February 1923 with the Hammers securing an emphatic 6–0 win. Billy Moore scored a hat-trick, with the other goals coming from Dick Richards, Jimmy Ruffell and Jack Tresadern.
The first fruits of this long run of good form was West Ham's presence in their first major cup final. In the first ever FA Cup Final to be held at the newly built Wembley Stadium, it is thought[by whom?] that a quarter of a million people converged on a ground that had the capacity for half of that, to see West Ham play Bolton Wanderers.
The match, that became known as the White Horse Final, kicked off 45 minutes late with thousands of fans standing on the touchlines. West Ham were 1-0 down within six minutes. Jack Tresadern entered the crowd to retrieve the ball and before he could return to the pitch Bolton had profited from the numerical advantage and taken the lead, with a header from David Jack. After a half-time break which had seen the players remain on the pitch, West Ham's only chance of the game came as Dick Richards swung a chest-high cross from the right wing for Vic Watson who had his shot saved and held by Bolton goalkeeper Dick Pym. Soon after, Bolton secured their victory with a goal from John Smith. There were so many bodies pressing up behind the goal that the ball instantly rebounded out and many had mistakenly thought that the ball had just hit a post. All subsequent FA Cup Finals were all-ticket.
Two days after the cup final, West Ham put their disappointment aside and travelled north to face Sheffield Wednesday. West Ham earned what was considered a "brave" 2–0 win. This put them back on top of Division Two on goal difference, with only one game left to play. West Ham's final day 1–0 loss to eventual champions Notts County was irrelevant, as fellow challengers Leicester City fell at the last hurdle, losing to Bury.
"The news of Leicester's loss was signalled from the veranda of the director's pavilion whilst a fierce struggle was going on around the Notts goal. Immediately there was a cheer, which swelled into a mighty roar as it was taken up by the crowd all around the ground. For the moment the players were confounded and the play seemed to hang in suspense, but immediately the loss of enthusiasm became apparent - it was a thrilling scene. An interesting touch was added when Donald Cock, the Notts County centre, found the opportunity on the field to shake hands with George Kay, the West Ham captain." - 'Corinthian', The Daily Graphic
Both clubs had ensured promotion, and West Ham would be appearing in the First Division for the first time in their history.
Vic Watson finished the season as top scorer with 27 goals in league and cup games. Billy Moore was the only ever-present player, finishing the season with 51 appearances.
