Vallarta Supermarkets

Vallarta Supermarkets
Company typePrivate
IndustryRetail
Founded1985; 39 years ago (1985)
FounderEnrique Gonzalez
HeadquartersSanta Clarita, California
Number of locations
55
Area served
California
Websitehttps://vallartasupermarkets.com/en/

Vallarta Supermarkets Inc. is an American supermarket chain. It is based in Santa Clarita, California.[1] As of June 2024, the chain has 55 locations in California.[2] The chain caters to the Latino communities of California and sells items usually not found in more Anglo-oriented American supermarkets.[3] The chain's stores are concentrated in southern California but has several as far north as Madera and Santa Cruz counties.[4]

Vallarta Supermarkets was founded in 1985 by Mexican émigré Enrique Gonzalez.[5]

References

  1. ^ "Vallarta celebrates new HQ in Valencia". Santa Clarita Valley Signal. June 17, 2024.
  2. ^ "New supermarket opens its doors in Watsonville". KSBW 8 Action News. June 12, 2024.
  3. ^ Goldschmidt, Bridget (November 5, 2020). "Authenticity is in Season at Vallarta Supermarkets". Progressive Grocer.
  4. ^ "Vallarta Supermarkets Store Locations".
  5. ^ "Vallarta Supermarkets Our Story". Vallarta Supermarkets.


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