The album was met with moderate commercial success. It debuted inside the US Billboard 200 and number two on the US Top Latin Albums.
Background
After the commercial failure of her 2013 mixtape Super Single, Karol G finally gained traction with "Amor de Dos" in collaboration with Nicky Jam.[3] The following year, Karol G released stand alone singles and started working on her debut album. In 2015, collaborative songs with De La Ghetto and Andy Rivera were released.[1] In January 2016, Giraldo was signed with Universal Music Latin Entertainment.[4]
Karol G began teasing the release of new music through her social media accounts a month prior. On March 10, 2016, Giraldo announced the official release date for "Casi Nada", sharing its official cover art.[5] The song was released on March 18, 2016, as the album's lead single.[6] On August 26, 2016, "Muñeco de Lego" was released as the second single.[7] "Hello" with Puerto Rican rapper Ozuna, was released as the album's third single on November 4, 2016.[8] "A Ella" was released on May 5, 2017, as the album's fifth single. "Ahora Me Llama" with Puerto Rican rapper and singer Bad Bunny was released on May 26, 2017.[9] "Eres Mi Todo" with Kevin Roldán was released on July 6, 2017, as the last single prior to the album's release.
On October 11, 2017, Karol G announced the release date and title for her debut album, Unstoppable, through her social media accounts.[10] The track list was revealed that same month on October 17, 2017, featuring guest appearances from Cosculluela, Ozuna, Bad Bunny, Kevin Roldán and Quavo.[11][12] The album was officially released on October 27, 2017.
Title
The title for the album comes after years of trying to stand out in the music industry for Karol G. In an interview, she explained:
This album is the result of many years of incredible experiences, knowledge, ups and downs that allowed me to see that only determination could help me achieve a place in this business. Sometimes you get what you want, sometimes you don't, but in the end you will always win. There is nothing that can stop me and I'm ready to take on and enjoy the ride. It's my motto; it's what I live by. I know what I want and I will be unstoppable until I get it![13]
Release and promotion
The album was released on October 27, 2017, through Universal Music Latino. It was released on CD, vinyl, digital download and streaming.
Singles
"Casi Nada" was released on March 4, 2016, as the album's lead single. It peaked at number 33 on the US Hot Latin Songs.
"Muñeco de Lego" was released on August 26, 2016, as the second single.
"Hello" with Puerto Rican singer Ozuna was released as the album's third single on November 4, 2016. It peaked inside the top forty at number 39 on the US Hot Latin Songs.
"A Ella" was released on May 5, 2017, as the fourth single.
"Ahora Me Llama" with Puerto Rican rapper and singer Bad Bunny was released on May 26, 2017, as the fifth single. It peaked at number 10 of the US Hot Latin Songs and was certified RIAA Latin Diamond.
"Eres Mi Todo" with Colombian singer Kevin Roldán was released on July 6, 2017, as the album's sixth single.
"La Dama" with Cosculluela was released as the album's seventh and final single on December 21, 2017.
Unstoppable was well received by Thom Jurek from AllMusic, stating: "The album is a manifesto of sorts that women don't have to merely be singers in the Latin pop arena or be restricted to dancefloor or arena pop. This album throws down with reggaeton and, as evidenced by its single, is the first solid entry by a woman in the Latin trap movement."