The Cooperative was organized in 1939 and the first power lines were energized in June 1940.
The Cooperative serves portions of seven counties in the state of Arkansas, in a territory generally located in north central Arkansas.
Currently (as of September 2005) the Cooperative has more than 4,500 miles of distribution lines, 25 substations and services 33,000 accounts. It considers itself the fifth-largest rural electric cooperative in Arkansas.