Multimap.com

Multimap.com was a provider of mapping and location-based services. Founded around 1997 and based in London, it was acquired by Microsoft in 2007 for $50 million.^[1]^[2]^[3]^[4]

It was then merged into Bing Maps.^[5]

It offered street maps and door-to-door travel directions on a public web site. Other offerings included aerial photography, local information, and business services. Services were also offered through its partners, including accommodation, restaurant and train-ticket booking. It also sold historic and aerial photograph prints. Multimap offered discrete panning by clicking links, a form of user interaction later displaced by continuous panning 'slippy' maps. The Geo microformat was used to provide a Wikipedia map overlay generated from the official database download. This was used to browse geotagged articles.

References

^ Schonfeld, Erick (December 12, 2007). "Microsoft Buys Multimap for a Reported $50 Million". TechCrunch.
^ "Microsoft Acquires One of Europe's Top Online Map Services" (Press release). Microsoft. December 12, 2007.
^ Pfanner, Eric (November 13, 2007). "Microsoft acquires MultiMap". The New York Times.
^ Paul, Franklin; Wakabayashi, Daisuke (December 12, 2007). "Microsoft buys online mapping company Multimap". Reuters.
^ "Multimap Launches Free API (And It Includes Virtual Earth)". Bing. October 16, 2008.

51°30′52″N 0°06′30″W / 51.51453°N 0.10845°W / 51.51453; -0.10845

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