Miss Cosmo (mis•ˈkɒzmɒ) is an annual international beauty pageant organized by UNICorp and UNIMedia in Ho Chi Minh City, Vietnam. It was founded in August 2023 under the leadership of Trần Việt Bảo Hoàng, with its inaugural competition held in October 2024.[1]
The current titleholder is Ketut Permata Juliastrid of Indonesia, who was crowned Miss Cosmo 2024 on 5 October 2024, at Saigon Riverside Park, Ho Chi Minh City by the president of the Miss Cosmo Organization, Trần Việt Bảo Hoàng. She is the first Indonesian to win the title and the inaugural winner of Miss Cosmo since its inception.[2]
History
In 2023, the Miss Universe franchise in Vietnam was awarded to a new national licensee.[3] Meanwhile, Hoa Hậu Hoàn Vũ Việt Nam continued as an independent pageant with the new English title Miss Cosmo Vietnam, separate from the Miss Universe Vietnam competition.[4] Following the split, the winner of Hoa Hậu Hoàn Vũ Việt Nam was no longer titled Miss Universe Vietnam, and on 1 August, it was announced that the pageant's English title would be Miss Cosmo Vietnam. The associated reality television series was also renamed I Am Miss Cosmo Vietnam.[5][6]
Further changes regarding the recent rebranding were announced at the press release on 7 August 2023, including the discontinuation of the second runner-up title, the decision to no longer send delegates to Miss Charm, and giving the audience the power to judge contestants' performances throughout the final.[7]
On 12 August 2023, UNICorp announced that they had held a new international pageant called Miss Cosmo.[8][9][10] The winner of Miss Cosmo Vietnam will be the country’s next representative in this pageant.[11][12][13] Trần Việt Bảo Hoàng, the president of Miss Cosmo Vietnam, is the founder, initiator, and president of this pageant.[14][15][16][17]
The winner will receive prizes such as cash, a one-year stay in an apartment, a modeling contract, and the opportunity to represent the pageant internationally.[18][19][20] Additionally, the winner will serve as an ambassador for charitable initiatives supported by Miss Cosmo, focusing on diversity and inclusion in the beauty industry.[21][22]
The first edition of Miss Cosmo took place in Ho Chi Minh City on September to 5 October 2024.[23] The pageant had contestants from more than 82[24] countries and territories,[25][26][27][28][29] though some countries had withdrawn before the final.[30][31]
After an international crown design competition, Cosmo’s Utopia. The Impactful Crown and Tiara was selected, representing the message of Impactful Beauty. The crown and tiara were designed by Vietnamese artist Tran Chi Nguyen and crafted by Ngoc Chau Au. The Impactful Crown is made of platinum, featuring a 22-carat emerald blue diamond with a VVS1 clarity grade, along with 122 carats of lab-grown white diamonds and 116 carats of blue sapphires. The Impactful Tiara, also made of platinum, includes a central blue sapphire and is adorned with 81 carats of marquise sapphires and 86 carats of zirconial lab-grown white diamonds.[43]
