The first series consisted of eight episodes and premiered on 21 April 2010 and ended its first-run on 9 June 2010.[2] A spokesperson for the series, stated in a reply on the 'Letters to the Editor' section on the online website "I know the creators personally and they promise me they’re onto developing a second season."[3] A second series of eight episodes was broadcast from 6 September 2012 to 25 October 2012.[4][5]
Alex Burchill, columnist of the Lowdown section, is able to have an interview with Tantra-loving Wasp Warneke without asking about Tantra, which causes problems, since the only reason for the interview is to speak about Tantra. Trying to impress his girlfriend Rita, Alex offers her the photographer job for the Wasp story, however when his actual photographer Bob discovers he has been cut from the Wasp project, he is disheartened.[2][6]
Hope van der Boom briefs Alex before he interviews Oliver Barry, a famous actor. However Alex and Bob find the interview awkward and uncomfortable and shortly after find themselves helping Oliver Barry seek refuge from a group of the paparazzi. Later, hoping to rekindle her relationship with Alex, Rita, climbs through his window and into his bed, only to find Oliver Barry whom Alex gave his bed to, so he could avoid the paparazzi.[6]
Professional tennis player Mitch "Zirco" Zicopoulos pulls out from a warm-up tournament match because of a sore finger, leaving 20,000 fans feeling ripped off. Alex's editor is determined to expose Zirco's fake injury and sends Alex and Bob to find evidence. Meanwhile, Alex is trying to deal with the numerous diagnoses Dr James gives regarding a pimple on his private parts.[6]
On the eve of her Melbourne concert, plagiarising singer Sofia Corelli is assaulted, causing Alex to suspect the well-known torch singer Abi Hart is involved in the crime. Alex, with Bob's assistance, learns the drug addict Abi is being held at a secure rehab centre. Without Dr James' consent to write a referral letter for Alex, because the rehab centre is only for celebrities or very important people, he plans to infiltrate the centre.[6]
The editor orders Alex, Bob and Rita to travel to businessman Jack Cooper's Toorak mansion for a one-on-one interview with him after he was charged with drink driving. They find Jack isn't there, but they are invited into his home by Mrs Cooper, a former actress who appeared in Dr Who. Being a fan, Bob requests to see the memorabilia and Mrs Cooper happily accepts. However, Jack returns and becomes angry, releasing attack dogs on Alex, Bob and Rita.[6]
Ranked number one golfer in Australia, Mike Lavish arrives in Melbourne to promote his golf DVD game. Alex confronts Lavish during a press conference with video evidence of him taking an 'air-swing' while competing at the Australian Masters, however he is quickly banished from the conference by publicist, Hope Van der Boom. Later in the male toilets, Alex meets Mike once again to apologise and while showing Mike is golf swing, accidentally clubs Lavish, putting him in a coma. With CCTV evidence of the assault, Alex is arrested by the police, with only Lavish knowing what really happened.[6]
Alex is forced to snoop out information on Tony Marino, an underworld crime boss, and brings along Bob to take pictures. The two are taken to interview Tony at a hotel, but while interviewing Marino, Alex eats peanuts and has an anaphylactic attack. Tony's henchmen then leave him at Dr James' surgery with Bob still remaining with the Marino gang.[6]
Joss Miller, finalist of the hit reality television series 'Project Starsearch,' has left the contestant compound just days before the expensive final airs. The editor starts a contest for the first journalist to locate Miller and interview her, the winner receiving $10,000. Alex doesn't attempt the contest as he is soon to leave on his vacation to a luxury resort. At the resort, Bob meets Sam and they hit it off and, while Alex is taking a mud-bath, he rescues a drowning Lucy. Alex has aspirations of Lucy becoming his future wife. However, things go pear-shaped after Alex and Bob discover Lucy is actually runaway Joss Miller. Alex has to make a decision whether to save the Sunday Sun from going bankrupt or keeping the love of his life happy.[6]
The Sunday Sun's circulation is in free-fall and the only thing that will save it is a story about a woman marrying her cat. On the home front, Alex is left in limbo when Bob rekindles his relationship with Samantha and they kick him out of the apartment. With his relationship with Rita all but over and Rita's spare room occupied by her mother, Alex finds himself at the mercy of his old mate Dr. James.
After missing out on the biggest story of the year, Alex has a chance to redeem himself by entrapping a fornicating film director. But a road rage incident throws a spanner in the works
When Alex is assigned to interview highly volatile actor Lachlan Reid, he goes out of his way to antagonise Reid in the hope of getting a rise worth reporting
Alex is charged with locating the spurned lover of Australian test cricket captain Mark Hardy, and convincing her to grant an exclusive interview to the Sunday Sun
When one of the journalists invited to spend the night in the share-house of reality show 'Life in a Bubble' is found stabbed to death, Alex becomes the prime suspect.
When a celebrity chef insults Alex's new girlfriend on national television, Alex and Bob set up an elaborate News of the World-type sting to expose the chef cheating on his wife with a wannabe actress.
When Bob inadvertently snaps a compromising photo of singer/actor Ben Hollander, Alex and Bob decide to capitalise on it as revenge for Hollander running up a massive tab on Alex's credit card.