Jon Bois (/bɔɪs/BOYSS;[1] born September 24, 1982) is an American sports writer, video producer, and YouTuber. He is the creative director at SB Nation, a sports blogging network.[2] Bois is known for his speculative fiction works on sports, such as 17776, its follow-up 20020, and The Tim Tebow CFL Chronicles. He is also known for his documentary videos and their unique style. Bois's work often covers strange incidents, statistical outliers, and teams considered unsuccessful or unpopular.[3] He is the inventor of the concept of scorigami.
Bois started blogging in 2003 on the website ProgressiveBoink.com, which he co-founded along with a group of other writers,[10] and first rose to online prominence co-writing the baseball-themed webcomic The Dugout with Brandon Stroud and Nick Dallamora.[11] He started as an editor at SB Nation in 2009.[12] From 2013 to 2015, Bois published "Breaking Madden," a series of articles in which he created unusual football scenarios in the Madden NFL video games.[13] In August 2014, he published "The Tim Tebow CFL Chronicles," a sports story based on the fictional premise that NFL quarterback Tim Tebow had joined the Canadian Football League.[14][15]
In May 2015, Bois published the first episode of a documentary video series called Pretty Good. The series told true stories of unusual events, such as the career path of baseball player Lonnie Smith, professional poker, the infamous 1904 Olympic marathon, the Lawnchair Larry flight and the TV series 24. The series has thirteen episodes, the last of which, about Randall Cunningham and the 1987 NFL Players Strike, was published in September 2017.[16] On April 24, 2024, 7 new episodes of Pretty Good were announced.[17] These episodes have covered, among other things, the movie Independence Day, the football career of Kadarius Toney, and the history of people slipping on banana peels.
In 2016, Bois began another documentary video series called "Chart Party," in which he used statistical analysis to explore and understand sports stories. Of particular note, Bois published an episode in December 2016 called "Every NFL Score Ever," in which he discussed how football's scoring system makes some final game scores very unlikely, and coined the term "scorigami" to describe the act of achieving a never-before-seen final result.[18] The video led one viewer to create a website to track new scorigami instances, and the term has seen usage in other sports publications.[19][20][21] The series has also discussed topics such as the saddest punt in the world, how Barry Bonds’ 2004 season would have looked like if he had played without a bat, the NCAA Division I men's basketball tournament, and the career of Jeff Francoeur, who Bois describes as his “favorite worst baseball player”.[22]
In July 2017, Bois published a serialized multimedia narrative called 17776, a work of speculative fiction describing unusual forms of American football played in the distant future.[15] According to Bois, the story garnered four million pageviews from 700,000 unique visitors in two weeks.[23] The series won a National Magazine Award for Digital Innovation from the American Society of Magazine Editors.[24] Bois began a sequel to 17776, entitled 20020, in September 2020. A sequel to 20020, called 20021, was planned to be released in Spring 2021, but has been delayed.[25][26][27]
A chapter of Upon Further Review, a collection of sports what-if scenarios compiled by editor Mike Pesca published in 2018, was written by Bois, with his scenario being "What If Basketball Rims Were Smaller Than Basketballs?".[28]
In April 2018, Bois and fellow SB Nation personality Alex Rubenstein began the series "Dorktown", which followed a similar format and style as his prior series "Pretty Good", showcasing unusual events, statistics, and personalities from sports history. In 2020, Bois and Rubenstein released a 6-part special mini-series of Dorktown chronicling the history of the Seattle Mariners baseball franchise.[29] A "Supercut Edition" of the film, running 220 minutes in length, was released on YouTube on September 24, 2020. The film would go on to win the Best Documentary Feature award from the Seattle Film Critics Society in February 2021, with its first episode, "This is not an endorsement of arson," being listed by The New York Times as one of the best episodes of TV of 2020.[30][31] He and Rubenstein released a similar documentary on the Atlanta Falcons American football franchise throughout August and September 2021.[32][33] Between March and April 2022, he and Rubenstein released "Captain Ahab", a 4-part documentary on former MLB pitcher Dave Stieb.[34] On June 26, 2022, he and Rubenstein released a documentary about the 1976 NFL Playoffs game between the Baltimore Colts and Pittsburgh Steelers, and the plane crash that happened after the game.[35] Later that year, Dorktown released "The People You're Paying to Be in Shorts", a 147-minute documentary about the 2011–12 Charlotte Bobcats, the team with the worst record in NBA history, and the team's owner, six-time NBA championMichael Jordan.[3] In August and September 2023, Bois and Rubenstein released a 7-part documentary on the history of the NFL's Minnesota Vikings,[36][37] similar to the prior series on the Mariners and Falcons. At over nine hours, it is Bois' longest work.
In 2018, Bois collaborated with Felix Biederman of Chapo Trap House on the five-part documentary Fighting In the Age of Loneliness, presented in style influenced by British documentary filmmaker Adam Curtis, which focuses on the development of Mixed Martial Arts (MMA) from the early development of Brazilian Jiu-Jitsu and Vale Tudo in the development of more complex fighting styles.[38] It focuses on the development of MMA as a mainstream sport, including Pride Fighting Championship and the development of Ultimate Fighting Championships, and their parallels to the 21st century neoliberal socio-political landscape of financial collapse and inequality. On December 29, 2020, a supercut edition of Fighting in the Age of Loneliness was released to YouTube to commemorate the Secret Base channel accumulating 1 million subscribers.[39]
In 2019, Bois released a two-part series on professional athletes named Bob.[40][41] Its title, "The Bob Emergency," refers to the dwindling numbers of such athletes, with Bois only tallying 10 active athletes named Bob at the series' end on May 21, 2019. Bois has previously written on this topic, referring to it as "The Bob Famine" in a 2012 article about Bob Sanders, believed to be the last Bob in major American sports.[42]
On September 17, 2019, Bois and SB Nation video producer Kofie Yeboah started a video series called "Fumble Dimension".[43] Similar to Bois's earlier "Breaking Madden", it consists of using in-game mechanics of sports video games to create unusual scenarios, usually with fan input.[44][45]
Style
Bois has a very distinctive audiovisual style, heavily utilizing Google Earth as a medium in which to place various visuals, making heavy use of newspaper articles, charts, and timelines to create a collage that builds over the runtime of a video.[3]
His videos often make use of smooth jazz, from artists like Keith Mansfield and Alan Hawkshaw, as background music.[46] Elaborating on his musical leanings, Bois says, "I have a love in particular for smooth, hyper-produced saxophone, from older stuff like Steely Dan and "The Captain of Her Heart" by Double, to newer stuff like Destroyer's "Kaputt," which I think is probably my favorite song."[47]
Bois's work often centers various sports statistics directly. He has been praised for making them accessible to a general audience in a way that makes them interesting and gripping, rather than background material. Bois has said that he is "making sports documentaries for people who don't watch sports."[3]
Bois's work has been noted to cover less successful teams.[48] Speaking to the "History of..." Dorktown series, Bois has said, "With the Mariners, the Falcons, and the Vikings, the obvious through line between the three is that none of them have ever won a chip, right? To an extent, that is part of the allure to us. We think the stories of teams that haven’t won it all are sometimes underappreciated or underreported."[49]
^MacAree, Graham; Bois, Jon (September 28, 2020). "20020 Open Thread". Secret Base. SB Nation. Archived from the original on September 28, 2020. Retrieved October 2, 2020.
^Poniewozik, James; Hale, Mike; Lyons, Margaret (December 17, 2020). "The Best TV Episodes of 2020". The New York Times. ISSN0362-4331. Archived from the original on February 9, 2021. Retrieved February 26, 2021.
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