Interview (magazine)

Interview

April 2011 cover featuring Lil Wayne
President	Kelly Brant
Editor in Chief	Mel Ottenberg[1]
Categories	Pop culture
Frequency	Bimonthly
Publisher	Jason Nikic
Founder	Andy Warhol, John Wilcock
Founded	1969; 56 years ago (1969)
Company	Crystal Ball Media
Country	United States
Based in	New York City
Language	English
Website	interviewmagazine.com
ISSN	0149-8932

Interview is an American magazine founded in 1969 by artist Andy Warhol and British journalist John Wilcock.^[2] The magazine, nicknamed "The Crystal Ball of Pop",^[3][4] features interviews of and by celebrities.

History

Covers displayed in the Andy Warhol Museum

Andy Warhol period

Pop artist Andy Warhol founded Interview with British journalist John Wilcock in 1969.^[2] In the beginning, the magazine was merely a film critique spread published under the title inter/VIEW: A Monthly Film Journal. During this period, Warhol was retired from painting to focus on filmmaking and building a business enterprise.^[5]

Gerard Malanga, Paul Morrissey, John Wilcock and Andy Warhol served as editors of Interview's inaugural issue in November 1969.^[6] By the fourth issue, Morrissey was the top editor since Malanga had left for Europe, and Soren Agenoux was hired as the managing editor.^[6]

In 1970, Bob Colacello was taking a film course at Columbia University when he began writing film reviews for Interview. By the fall of 1970, Colacello was hired as an editor at a salary of $50 a week.^[6] He brought in his friend and classmate Glenn O'Brien as an associate editor.^[7] Colacello's first issue featured film 1940s-era stills of actress Rita Hayworth on the cover and on every page. The idea came from Morrissey, who told Colacello, "Just put one on every page and it'll be funny."^[8]

By 1972, Interview had a circulation of 30,000, mostly subscriptions.^[9] O'Brien worked with artist Richard Bernstein to create the new cursive Interview logo, which is still used today.^[7] The magazine increased size, started printing color covers, and was distributed regularly for 50 cents per copy.^[9] Interview was transformed to become a "reflection of Andy’s social life" said Colacello.^[10] "We wanted every issue of Interview to be like a great dinner party, where you have a grande dame, an important political figure, a rock star, an up-and-coming actress, and some model."^[8]

O'Brien and his wife Jude Jade both sold advertising for the magazine before Sandy Brant became the director of advertising in 1972.^[11] O'Brien succeeded Colacello as managing editor of Interview in the spring of 1972 and continued in that capacity until the summer of 1973.^[6] In 1973, Rosemary Kent, an editor from WWD magazine, became the editor-in-chief of Interview, which at that point had a circulation of almost 70,000.^[12] In 1974, Colacello took over as editor-in-chief and remained in that position until 1983.^[11]

Warhol hosted parties for the magazine at New York hotspots such as Studio 54 and Regine's. He used a tape recorder he had in his pocket to capture content for Interview.^[10] The interviews were taped conversations of well-known eclectic people usually at a restaurant and published as a iteral transcription. Another trademark of the magazine were full-page photographs of "beautiful people."^[13]

By 1981, Interview was priced at $2 a copy and had a circulation of 90,000.^[14] The magazine was described as a "hybrid of People and Vogue on elongated newsprint."^[14]

From 1972 to 1989, the artist Richard Bernstein created the covers for Interview, giving the publication its bold and colorful signature style.^[15] Photographers Robert Mapplethorpe and Christopher Makos took pictures for the magazine. Writer Fran Lebowitz was paid $10 a review for her film column. Fashion journalist André Leon Talley answered the phones and styled shoots.^[8]

Over time, Warhol withdrew from everyday oversight of Interview but he continued to act as an ambassador for the magazine, distributing issues in the street to passersby and promoting the magazine at events.^[14]

Brant Publications period

In 1989, Brant Publications Inc. acquired Interview magazine from the estate of Andy Warhol for $10 million.^[16] Art collector Peter Brant and his then-wife Sandra Brant were friends of Warhol, who died in 1987, and they had briefly invested in Interview in the 1970s.^[16]

From 1989 to 2008, Sandra Brant ran the business and her longtime partner Ingrid Sischy was the editor-in-chief.^[17] The magazine's format remained consistent at 60% features and 40% glossy advertising. In 2008, Sischy resigned from Interview when Brant sold her 50 percent stake.^[17]

2008 to 2018

For a year and a half the magazine was in flux, edited by Christopher Bollen.^[18] Interview restarted under co-editorial directors Fabien Baron and Glenn O'Brien in September 2008, with a cover featuring Kate Moss. Stephen Mooallem and Christopher Bollen served as the working editor-in-chief and editor-at-large, respectively. The publication's content can be found online and via an app, Other Edition, available on iTunes.

As of 2017, Fabien Baron was the editorial director, Karl Templer was the creative director, and Nick Haramis was the editor-in-chief. In December 2013, Stephen Mooallem left Interview to join Harper's Bazaar as its executive editor. Keith Pollock served as editor-in-chief from 2014 to 2016.^[19]

It was announced on May 21, 2018, that the publication 'folded' and would end both its print and web publications by the end of 2018. The publication also filed for Chapter 7 bankruptcy and liquidation.^{[20][21][22][23]}

Relaunch

In August 2018, it was reported that a company owned by Peter Brant, Singleton LLC, purchased Interview out of bankruptcy for $1.5 million.^[24]

On September 6, 2018, Interview announced the launch of its 521st issue.^[25][26] The magazine was purchased by Kelly Brant and Jason Nikic,^[27] with some reports suggesting that the title's intellectual property will be returned to Peter Brant.^[28][29]

References

1. Hastreiter, Kim (2021-08-27). "Mel Ottenberg Takes Over Interview Magazine As Top Editor". The New York Times. Retrieved 2021-08-27.
2. "The 20 Best Magazines of the Decade (2000-2009)". Paste Magazine. 26 November 2009. Archived from the original on 8 April 2019. Retrieved 10 August 2015.
3. Kevin Howell (December 13, 2004). "The Crystal Ball of Pop Culture". Publishers Weekly. Retrieved May 29, 2015.
4. Anna Wilson (July 17, 2014). "Ten Things You Never Knew About Andy Warhol". Clash Music. Retrieved May 29, 2015.
5. Warhol, Andy; Pat Hackett (1980). POPism: the Warhol '60s. New York: Harcourt Brace Jovanovich. pp. 287–295. ISBN 978-0-15-173095-7. OCLC 5673923.
6. Colacello, Bob (1990). Holy Terror: Andy Warhol Close Up. New York, NY: HarperCollins. pp. 6–7, 38, 138. ISBN 978-0-06-016419-5.
7. Colacello, Bob (2017-04-10). "Remembering Glenn O'Brien, Before and After Andy Warhol". Vanity Fair. Retrieved 2024-11-10.
8. Whittle, Andrea (September 4, 2020). "My Life in Parties: Bob Colacello's Off-Kilter Views of New York Society". W Magazine.
9. Kushner, Trucia D. (1972-04-06). "Dirty Movies Just Part of Andy Warhol's Strange Life". St. Louis Post-Dispatch. p. 68. Retrieved 2024-08-30.
10. Bernstein, Jacob (2018-06-16). "The Great Interview Magazine Caper". The New York Times. ISSN 0362-4331. Retrieved 2024-08-30.
11. Colacello, Bob (December 1989). "Interview—Back To The Future?". Vanity Fair. 52 (12): 134, 140.
12. Frizzelle, Nancy (September 27, 1973). "'Little Girl' With Big Pencil". San Francisco Examiner. p. 26.
13. Ross, Michele (June 24, 1981). "Interviewing Interview". The Atlanta Journal: Section B.
14. Weil, Debbie (1981-06-26). "Andy Warhol In Fantasyland: Somehow Smaller Than Life". The Atlanta Constitution. pp. 1-B, 3-B. Retrieved 2024-09-01.
15. Rosen, Miss (2024-03-27). "How Richard Bernstein Created Interview Magazine's Iconic 1980s Covers". AnOther. Retrieved 2024-08-30.
16. "Interview Magazine Is Sold". The New York Times. 1989-05-09. ISSN 0362-4331. Retrieved 2024-08-29.
17. "Ingrid Sischy and Sandra Brant to Helm 'Vanity Fair' Abroad". New York Magazine. 17 March 2008. Retrieved 15 October 2012.
18. "Management Changes at Interview Magazine". The New York Times. 19 July 2009. Retrieved 15 October 2012.
19. Steigrad, Alexandra (28 January 2014). "Keith Pollock Named Editor in Chief of Interview". WWD. Retrieved 29 January 2014.
20. Helmore, Edward (May 21, 2018). "Interview magazine closes, ending a 50-year survey of Manhattan cool". The Guardian. New York. Retrieved May 26, 2018.
21. Santoni, Matthew (May 24, 2018). "Interview Magazine folds, but archive will live on at Pittsburgh's Andy Warhol Museum". TribLive. Retrieved May 24, 2018.
22. Serota, Maggie (May 23, 2018). "Interview Magazine Ceases Publication". Billboard. Retrieved May 24, 2018.
23. Kludt, Tom (May 21, 2018). "Interview Magazine, founded by Andy Warhol, shuts down". CNN. Retrieved May 24, 2018.
24. Jonathan, Randles (August 29, 2018). "Publisher Peter Brant Buys Interview Magazine Out Of Bankruptcy". Wall Street Journal.
25. "Interview Magazine on Instagram: "Our 1st cover star is now our 521st! @agnes.varda interviewed by @hansulrichobrist, with love notes to Agnès from @ava, Angelina Jolie,…"". Instagram. Archived from the original on 2021-12-26. Retrieved 2018-09-06.
26. "Interview Magazine on Twitter". Twitter. Retrieved 2018-09-06.
27. "How Interview Magazine Came Back From the Dead". The Business of Fashion. 2018-09-06. Retrieved 2018-09-06.
28. "'Interview' Magazine Will Relaunch in September After Peter Brant Essentially Repurchased It From Himself | artnet News". artnet News. 2018-08-30. Retrieved 2018-09-06.
29. Kimball, Whitney. "Report: Interview Magazine Sidesteps 300 Unpaid Creditors and Relaunches". Jezebel. Retrieved 2018-09-06.

External links

• Official website
• "INTERVIEW MAGAZINE GERMANY". Archived from the original on 10 May 2013.