The HEREH World Tour (originally titled H.E.R.) was the first world tour and ninth concert tour overall by South Korean singer IU in support of her sixth extended playThe Winning (2024). The tour began on March 2, 2024, in Seoul, South Korea and concluded on September 22, 2024, in Seoul, South Korea. The tour consisted of concerts in Asia, North America and Europe.
Background and development
IU announced that she would be holding her first worldwide concert tour on January 16, 2024. Originally titled H.E.R. World Tour, the concert name was changed to HEREH World Tour as of April 15, 2024.[1] The tour was her first tour since the Love, Poem Tour in 2019.[2][3]
The European leg at the end of June 2024 marked her first solo concert tour in the English-speaking world outside of Asia.[4]
NME's Rhian Daly praised IU's performance at Seoul's KSPO Dome, for its creativity and immersive experience. He highlighted how placing her stage in the center of the venue broke down barriers between IU and her audience, enhancing the connection between her and her fans. The production design transformed the stage into various settings, enriching the storytelling. Divided into emotive sections, the setlist showcased IU's vocal talent and included special guest appearances.[11]
In Billboard's Top 10 Highest-Grossing K-pop Tours of 2024 list, the IU HEREH World Tour ranked at number six, with 92,600 tickets sold from eight shows and $16.6 million in revenue.[13]
Setlist
The following set list is from the concert in Seoul, South Korea, and is not intended to represent all shows throughout the tour.
^"에스파, 대상 3개 싹쓸이 '7관왕'…(여자)아이들, 대상 소감 중 "재계약 완료" 발표 [MMA 2024](종합)" [Espa, sweeping 3 grand prizes, '7 crowns'... (G)I-dle, "Contract renewal completed" announced during grand prize acceptance speech [MMA 2024] (Comprehensive)]. My Daily. November 30, 2024. Archived from the original on November 30, 2024. Retrieved November 30, 2024.
^아이유 "71세까지 체조 채우는 게 꿈"…첫 월드투어 6만명과 포문 [IU, 'My dream is to fill the KSPO Dome until I'm 71'… First world tour, audience of 60,000 people]. Sports Dong-a (in Korean). Naver. March 11, 2024. Retrieved March 11, 2024.