Donnie Simpson is a longtime American radio DJ as well as a television and movie personality. He hosted The Donnie Simpson Morning Show on Washington, D.C., radio station WPGC-FM from March 1993 to January 29, 2010. Currently, he hosts The Donnie Simpson Show on D.C.-based radio station WMMJ-FM (Majic 102.3 FM), which began airing on August 17, 2015. Donnie is the first urban-format radio personality to have an annual salary over $1 million without being syndicated.[1]
In 2003, Simpson, through his agent and longtime friend, George Parker, inked a 6-year, 8-figure deal with WPGC-FM making Simpson the highest paid African-American radio personality ever without syndication. He was Billboard'sRadio Personality of the Year and Program Director of the Year. On October 29, 2020, during a live radio broadcast induction ceremony from multiple locations and across multiple audio platforms, Donnie, along with six other broadcasters, was inducted into the Radio Hall of Fame.
Donnie was born on January 30, 1954, and is the son of a record shop owner. Having been exposed to multiple genres of music early on through working at his mother's record shop, Donnie began his radio career at age 15 with WJLB in Detroit, MI where his on-air moniker was Donnie "The Love Bug” Simpson. He quickly became known for his sultry voice, warm smile, and piercing green eyes.
Career
After eight years at WJLB in Detroit, Donnie relocated to Washington, D.C., in 1977 where he began working at WRC-FM, now WKYS, as a DJ and program director. He remained with WKYS for 15 years through its format migration from Disco-based Rhythmic Contemporary Hits to Urban Contemporary in the 1980s. He hosted The Donnie Simpson Morning Show in morning drive for over 30 years. In 1981, Donnie landed his first television job on WRC-TV, hired as back-up anchor for the George Michael Sports Machine show on NBC's Washington outlet. Soon after he hosted Video Soul, a music video show on BET and many other network specials.
Donnie also launched the Donnie Simpson Podcast Network (DSPN) releasing the first season of The Donnie Simpson Show Podcast on December 8, 2021. The podcast video is also available on Donnie's YouTube channel where he can be seen interviewing celebrity guests including Smokey Robinson, D.L. Hughley, Regina Belle, Tichina Arnold and more.
Donnie retired in 2010, but returned to radio and television on August 17, 2015, this time on WMMJ (a Radio One station based in the DMV) to host The Donnie Simpson Show.[3] The show aired Monday through Friday from 3:00 to 7:00PM ET on Majic 102.3 FM. On February 5, 2016, Donnie After Dark (hosted by Donnie Simpson) began airing on TV One. On January 9, 2021, Reach Media launched The Donnie Simpson Weekend Show, a two-hour syndicated program for adult R&B-formatted radio stations.
After 55 years on the radio, Donnie announced that Friday, January 12, 2024, would be the last day of “The Donnie Simpson Show” on MAJIC 102.3. While stressing he is not retiring, he plans to refocus on the next chapter, including his podcast and the reboot of the TV show, Video Soul.
Achievements
In 1988, Donnie was recognized as both the best (Top) radio personality and Top program director in the nation by Billboard Magazine, the world's most influential music industry publication. He received both Billboard's prestigious Radio Personality of the Year and Program Director of the Year awards. In 2004, Donnie was inducted into the BET Walk of Fame. In 2015, he was inducted into the Rhythm and Blues Music Hall of Fame, the only non-musician so honored at that point. On October 29, 2020, Donnie, along with six other honorees, was inducted into the Radio Hall of Fame in a live two-hour ceremony broadcast live on radio stations across the country.
