In 2001, a year after Jumbo Pictures was closed by The Walt Disney Company, Jinkins and David Campbell formed Cartoon Pizza as a successor company.[4][5] Jinkins was helming the position as president, Campbell as CEO, Jack Spillum as the president of animated productions, Ellie Copeland as the vice president of finances and operations, and Beldeen Fortunato as the vice president of administration.[6]
In December 2001, Cartoon Pizza agreed to a two-year nonexclusive production deal with Sesame Workshop, the creators of Sesame Street, Dragon Tales, and Sagwa, the Chinese Siamese Cat. Sesame Workshop agreed to house the company at their New York City office and handle international distribution. They would co-produce a minimum of six new kids' properties.[7]
The company became a co-production partner in Tiger Aspect Productions' animation division to develop a series titled Earth Kid. Gullane Entertainment became an equal partner in Earth Kid as the show's international distributor in April 2002 until it was acquired by HIT Entertainment in September of that year. Gullane and HIT also had three other projects in the works with Cartoon Pizza.[8]
The company operated two separate subsidiaries, Cartoon Cola,[9] and Cartoon Candy.[10]
In 2015, the company had been dissolved after 5 years of dormancy.[4]