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Ayala Malls The 30th
	Meralco Avenue entrance of the mall
Coordinates	14°34′51″N 121°03′54″E / 14.58070°N 121.06488°E
Address	30 Meralco Avenue, Ortigas Center, Barangay Ugong, Pasig, Metro Manila, Philippines
Opening date	January 12, 2017; 7 years ago
Developer	Ayala Malls
Management	Ayala Malls
No. of stores and services	184
Total retail floor area	27,000 m2 (290,000 sq ft)
No. of floors	Mall: 4 (including LG level) + 3 for basement carpark; Office: 20
Website	http://www.ayalamalls.com.ph/malls-philippines/ayala-malls-the-30th

Ayala Malls The 30th (formerly Paradigm as working name) is a shopping mall built and managed by Ayala Malls. It is the first Ayala Mall in Ortigas Center as well as in Pasig and the first Ayala Mall to be managed by Mariana Zobel De Ayala. The mall opened on January 12, 2017.

The mall was named "The 30th" as it is located at 30 Meralco Avenue.

Features

The four-level mall sits in a 2 ha (4.9 acres) property located across The Renaissance and between The Alexandra residential condominiums and the Mimaropa regional office of the Department of Education.

It features four levels with approximately 184 shops, restaurants and services (under Service Avenue). Rustan's Supermarket serves as its anchor supermarket. A two-level open space / garden called Corte, located outside the mall, became a haven for events. The mall has three levels of basement parking.^[1]

The mall features entertainment options such as four cinemas (including two cinemas with reclining seats), a Timezone branch and Mystery Manila, an escape room installation.^[2]